Jun 22, 202110:28 AM - edited Aug 12, 202111:26 AM
Inbound Professor
How do you optimize your site for rich snippets?
The search landscape has changed dramatically over the past several years. One of the big changes is the introduction of rich results, sometimes referred to as rich snippets. They are visually enhanced search results that provide supplemental information to the title, URL, and meta description of a web page.
There are several different kinds of rich snippets, and not all will be relevant to your business.
Based on how your website appears today, share one type of rich snippet that you could be optimizing for.
Bonus Question: How will you go about optimizing your web page for this rich snippet? (i.e., work with a developer, use a plugin, implement manually)
We already have sitelinks and the local pack is not applicable. I think we have the best shot at image pack. In our current site we don't use a lot of images and if we do, they are not consequently optimized. So to start, we could include a description and alt text to them, fix the URLs etc.