SEO

rsheldon
HubSpot Employee
HubSpot Employee

Defining your SEO goals

By setting goals and putting numbers to those goals, you'll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, "We want to rank #1 for this keyword," but that isn't quite enough.

 

Keeping this in mind, what are the goals for your website?

  • Do you want to increase organic traffic?
  • Do you want to increase the number of leads from your website?
  • Do you want to design a mobile-friendly website?
  • Or is your goal something completely different?

Share your primary SEO goal in the comments below!

 

*To learn more about this, check out the SEO Basics lesson via HubSpot Academy. 

5,679 Replies 5,679
MooreOptionsLLC
Participant

Defining your SEO goals

The goal for my website is to increaase lead generation to one new lead a day within 6 months.

mahavirshah
Member

Defining your SEO goals

Mainly the goal is to increase the visibility of the website on SERP and increase the organic traffic of the website as well if clients want leads then we also will be focusing on lead generation.

ANwosisi
Member

Defining your SEO goals

The goal of our website is to increase organi traffic and conversion rate 

Sigma
Member

Defining your SEO goals

I just wanna learn and get a job haha

 

Showee
Member

Defining your SEO goals

My goals for my website includes:

- increasing organic traffic and 

- increasing the number of leads for the services I provide

 

https://sho-biz.com/

I might have to work on more appealing contents (page appearance for quality) of the website in order to pursue above goals?

Whtrbt7
Participant

Defining your SEO goals

I think the simplest way to describe my SEO goals is "MO"

Mo organic traffic

Mo leads

Mo mobiles

Mo money

Seriously though, when we use SMART goals, I'm looking to make our company website mobile-friendly, responsive designed, image optimized, and keyword impregnated before the end of the year.  I just want our customers to have a great experience on our website and with our data.

0 Upvotes
Annas101
Participant

Defining your SEO goals

Great . i am with you . user experience matters 

 

0 Upvotes
TAHMAD0
Member

Defining your SEO goals

More traffic and more leads will result in more sales. 

My Goal is MMM

0 Upvotes
PiruSaein
Member

Defining your SEO goals

Increase organic traffic, better ranking and generate more leads from the website.

natddogel
Member

Defining your SEO goals

Increase organic traffic. I just joined a team where they dont have any SEO objectives so the website doesnt generate any user activitie. They use to stay for only 30 sec and i want to change that immediately

MNaguil
Member

Defining your SEO goals

 

Primary Goal: Increase number of leads on the website.

0 Upvotes
Archana2000
Member

Defining your SEO goals

Increasing organic traffic and ranking higher on Google search engine

MarcoVP35
Member

Defining your SEO goals

Nuestros objetivos son:

Proyectar un trafico orgánico al sitio web con un promedio de 50 visitas mensuales en un periodo de 6 meses.

Optimizar el sitio web a moviles en un lapso de 2 meses.

Generar un 10% de conversiones del total de ventas a travez del sitio web en un lapto de 6 meses.

 

0 Upvotes
ngudo
Member

Defining your SEO goals

My primary SEO goal is to increase website traffic by 50% within six months

UJFLAWLESS
Member

Defining your SEO goals

  • I want to increase organic traffic by 30% in six months.
  • I want to increase the number of leads from my website by 20% within 8 months.
  • I want to remodel my website design to a mobile-friendly one.
0 Upvotes
VHernando
Member

Defining your SEO goals

Our primary goal is to increase organic traffic and increase the number of leads from our website.

 

FFadili
Member

Defining your SEO goals

Hi, I have a new website with 0 users. My firs goal is focusing on content creation and keywords optimization strategies to rank my website in 2 months.

0 Upvotes
MZain0
Member

Defining your SEO goals

"Our primary SEO goal is to increase organic traffic by 25% within 9 months, focusing on keywords related to [industry/niche], and boosting conversions by 10% through optimized landing pages."

MZain0
Member

Defining your SEO goals

Specificity:

- Increase organic traffic by 25%
- Focus on keywords related to [industry/niche]
- Boost conversions by 10%


Measurability:

- Track organic traffic growth using Google Analytics
- Monitor keyword rankings using tools like Ahrefs or SEMrush
- Measure conversion rates using Google Analytics


Achievability:

- 25% traffic increase in 9 months is challenging but achievable
- 10% conversion boost is realistic with optimized landing pages


Relevance:

- Increasing organic traffic aligns with business growth objectives
- Targeting industry-specific keywords enhances relevance


Time-bound:

- 9-month timeline provides focus and urgency


Next steps:


1. Conduct keyword research to identify relevant terms.
2. Optimize existing content and create new content targeting chosen keywords.
3. Enhance landing page design and user experience.
4. Monitor progress using analytics tools.
5. Adjust strategy as needed.


To further refine your goal, consider answering:


1. What specific industry/niche will you target?
2. Which keywords will you prioritize?
3. What conversion actions do you want to increase (e.g., form submissions, sales)?
4. What's the current baseline for organic traffic and conversions?

MZain0
Member

Defining your SEO goals


Primary SEO Goals:

1. Increase organic traffic (e.g., 20% boost in 6 months)
2. Boost conversions (e.g., 15% more leads/sales in 3 months)
3. Improve website visibility (e.g., top 5 rankings for target keywords)
4. Enhance user experience (e.g., mobile-friendly design, faster load times)
5. Increase brand awareness (e.g., 30% more social media engagement)


Specific SEO Objectives:

1. Increase organic search traffic by 30% within 9 months.
2. Boost e-commerce sales by 25% through SEO optimizations.
3. Achieve top 3 rankings for 5 target keywords within 12 months.
4. Improve website load time by 50% and mobile responsiveness.
5. Increase lead generation by 40% through optimized landing pages.


Key Performance Indicators (KPIs):

1. Organic traffic growth
2. Conversion rates
3. Search engine rankings
4. Bounce rates
5. Average session duration
6. Pages per session
7. Mobile traffic


Tracking Tools:

1. Google Analytics
2. Google Search Console
3. SEMrush
4. Ahrefs
5. Moz

FPerezAyala
Member

Defining your SEO goals

Quiero crear una pagina web, y generar un trafico muy relevante de mi contenido con estrategia SEO. Mi objetivo es poder generar una buena tasa de conversion durante los primeros 2 años.

0 Upvotes