Revenue Operations

mbarba
HubSpot Employee
HubSpot Employee

How do YOU define process definition, data governance, and tech stack management?

Lesson 5_Systems Management for RevOps.png

 

You've probably heard it said a million times that data-driven decisions are the best decisions. However, creating and keeping good data isn’t always an easy thing to come by.

 

There are three main areas you need to invest in if you're going to have good data: process definition, data governance, and tech stack management.

 

Here’s what I’d love to hear from you:

 

  1. How do YOU define process definition?
  2. How do YOU define data governance?
  3. How do YOU define tech stack management?
26 Replies 26
KClancy9
Member

How do YOU define process definition, data governance, and tech stack management?

1. I define process definition as a SOPs, and pipelines that govern a process.

2. Data governance is a unified approach to how data exists throughout the company.

3. Tech Stack management is the process in which each piece of software interacts with each other. 

0 Upvotes
dmartinhaCom
Member

How do YOU define process definition, data governance, and tech stack management?

  1. A detailed outline of your processes.
  2. Whom has access to view, write and manipulate data. 
  3.   A regular audit of  various technologies being used to determine if their relevance and value still benefit the business.  What and how to retire or migrate to something more modern. 

Thank you and Cheers! 

 

CEOKevinK
Member

How do YOU define process definition, data governance, and tech stack management?

Thank You for your feedback, dmartinhaCom.

0 Upvotes
HDoherty
Member

How do YOU define process definition, data governance, and tech stack management?

Such succinct definitions, love it!

0 Upvotes
OAyodele6
Member

How do YOU define process definition, data governance, and tech stack management?

Hi I am excited to be part of this community 

0 Upvotes
MeghaB
Member | Gold Partner
Member | Gold Partner

How do YOU define process definition, data governance, and tech stack management?

@mbarba 

 

We define processes by first conducting an individual meeting with each - Sales, Marketing and Service team and mapping their definitions, what they want to track, etc.   Then followed by it, holding a common meeting to come up with a uniform definition for processes, leads, SQL, customer etc. This way everyone is one the same page.

 

Data Governace comes with us monitoring who needs how much access to Tech stack, and how the information that is entering the tech is getting used by different teams.

 

For Tech stack management, we consider the following questions:
- Is there the cost justified?

- Do we actually need it?

- Is an alternative already available?

- How easy is its intergation with other tools I am using?