"Other Campaigns" tracking URL populating "original source drill-down 1" with campaign name
SOLVE
Hi,
I find that Hubspot has a very particular way of using UTM-tracking, which is why I use the Hubspot Tracking URL Bulder for every campaign.
However, when it comes to using the "Other Campaigns" category, I find that the campaign name is used to populate "original source drill-down 1" instead of populating it with the soruce in the UTM.
Here is an example: Campaign name: ROI
Source: Other Campaigns
UTM source: Google
Medium: banner
This will result in the following properties being updated in Hubspot, when a new contact is created through the URL: Original source: Other campaigns
Original Source drill-down 1: ROI
Original Source drill-down 2: Google / banner
First touch converting campaign: ROI
In my book, the data should look like this:
Original source: Other campaigns
Original Source drill-down 1: Google
Original Source drill-down 2: banner
First touch converting campaign: ROI
Is this just the way Hubspot works or am I missing something?
For Other campaigns, the utm_campaign parameter is used for Original source drill-down 1, the utm_source and utm_medium into Original source drill-down 2. So... it's just the way HubSpot works. You're not missing anything.
Best regards!
Karsten Köhler HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer
For Other campaigns, the utm_campaign parameter is used for Original source drill-down 1, the utm_source and utm_medium into Original source drill-down 2. So... it's just the way HubSpot works. You're not missing anything.
Best regards!
Karsten Köhler HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer