Our company currently uses the built-in UTM tracking parameters with HubSpot that adds medium/source/campaign automatically. However, when I go into GA and compare traffic by medium (email for example) – the traffic is slightly higher for GA vs read more

Add Nextdoor as an option for UTM Source for Paid Social Tracking URLs OR Create a generic or "Other" option for when the social media platform isn't listed in the UTM Source dropdown menu. I tried creating a Tracking URL for an ad to be pos read more

At my company, we track social metrics weekly—such as impressions, clicks, and sessions. I've noticed a huge discrepency in the numbers we track. In HubSpot, it'll say we have 0 clicks for the week and very little impressions for LinkedIn posts. Whe read more

We have multiple social media accounts and when I create a dashboard for social analytics the report combines all accounts. How do I create separate dashboards for different accounts? i.e. we have 2 different Instagram accounts and the report comes read more

I have a handful of campaigns that are associated with social posts based on what the purpose of the post is. For example, we have social posts dedicated to promoting case studies (Social_Case Study) and posts dedicated to shouting out new hires (So read more

What I am looking to do is to automate our company ad spends on social media platforms and compare them to the total number of impressions on our socials. All of thiis would be displayed on a dashboard. Right now, I can export the data to Google She read more