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KKaur7
Participant

What is considered a good email open rate?

SOLVE

What is considered a good email open rate in percentage?

1 Accepted solution
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

What is considered a good email open rate?

SOLVE

Hi @KKaur7,

 

Mailchimp has benchmarks and data by industry for comparison: https://mailchimp.com/resources/email-marketing-benchmarks/

 

Generally, an average open rate would be around 22.5%.

 

All HubSpot licenses also include the email health tool which will give you benchmarks and context: https://knowledge.hubspot.com/email/monitor-your-email-sending-reputation-with-the-email-health-tool

 

Best regards!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

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2 Replies 2
KKaur7
Participant

What is considered a good email open rate?

SOLVE

Thanks!

0 Upvotes
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

What is considered a good email open rate?

SOLVE

Hi @KKaur7,

 

Mailchimp has benchmarks and data by industry for comparison: https://mailchimp.com/resources/email-marketing-benchmarks/

 

Generally, an average open rate would be around 22.5%.

 

All HubSpot licenses also include the email health tool which will give you benchmarks and context: https://knowledge.hubspot.com/email/monitor-your-email-sending-reputation-with-the-email-health-tool

 

Best regards!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.