Reporting & Analytics

PJohns
Contributor

Surge / Spike in HubSpot Traffic after running HubSpot SEO Analysis Google Analytics GA4

SOLVE

Hi,

We have a large spike in web traffic showing up in GA4 / Google Analytics and need to filter the bot out from view so we can reflect on the correct web stats for a period.

It appears to be the SEO bot from HubSpot that crawled out site for a couple of days.

 

Anyone had the same issue and any guidance on how we can filter it out, post visit? Whats the bot called etc...

 

Any help would be very much appreciated.

Paul

0 Upvotes
1 Accepted solution
Jnix284
Solution
Most Valuable Member | Elite Partner
Most Valuable Member | Elite Partner

Surge / Spike in HubSpot Traffic after running HubSpot SEO Analysis Google Analytics GA4

SOLVE

Hi @PJohns have you tried filtering your traffic in GA4 to the specific date range of the SEO bot to try to isolate the sources?

 

I am not currently running a scan on a site that has GA4 connected to try to isolate it, perhaps @Sjardo has run into this before and can help further.

 


If my reply answered your question please mark it as a solution to make it easier for others to find.



Jennifer Nixon - Delivery Lead at Aptitude 8

connect with Jen on Linkedin

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3 Replies 3
BérangèreL
Community Manager
Community Manager

Surge / Spike in HubSpot Traffic after running HubSpot SEO Analysis Google Analytics GA4

SOLVE

Hi @PJohns,

Thank you for asking the Community!

I'd like to share this article "Exclude traffic from your site analytics" that might help you, where in your settings, you can activate the "bot filtering" option.

If the behavior is still the same after adding this option, I would recommend connecting with HubSpot Technical Support, as Support is included in your subscription and they will be able to provide real-time assistance for this matter, including hopping on a screenshare if necessary.

I hope this helps!

Have a fantastic day!

Best,
Bérangère


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PJohns
Contributor

Surge / Spike in HubSpot Traffic after running HubSpot SEO Analysis Google Analytics GA4

SOLVE
Hi,

Thanks for the reply. We already have that bot filter switch enabled.

Its the spike in traffic viewing in Google GA4 we would like to filter out, not in HS analytics. We have tried using the standard GA4 view filters to exclude source / medium (http://hs-sites-eu1.origin.hubspot.net<>), but it hasn't made any difference to date.

A little frustrating.

Not sure if there is anything else you can suggest?

Thanks

Jnix284
Solution
Most Valuable Member | Elite Partner
Most Valuable Member | Elite Partner

Surge / Spike in HubSpot Traffic after running HubSpot SEO Analysis Google Analytics GA4

SOLVE

Hi @PJohns have you tried filtering your traffic in GA4 to the specific date range of the SEO bot to try to isolate the sources?

 

I am not currently running a scan on a site that has GA4 connected to try to isolate it, perhaps @Sjardo has run into this before and can help further.

 


If my reply answered your question please mark it as a solution to make it easier for others to find.



Jennifer Nixon - Delivery Lead at Aptitude 8

connect with Jen on Linkedin