Subdirectory/Subfolder Reporting WorkaroundsSOLVE
Jun 9, 2017 10:04 AM
We're in the process of migrating our HubSpot-hosted blog from a subdomain to a subdirectory (i.e. switching from blog.website.com to website.com/blog), but unfortunately HubSpot offers virtually no reporting at the subdirectory level--so we'll lose our ability to track blog-driven leads/conversions and won't be able to leverage the Sources report for any blog data.
We've worked with HS support at length on this, and after spending several weeks testing various lists + criteria, the reporting add-on and any other HubSpot functionality we could think of, it appears that we will absolutley lose important pieces of our reporting when we execute this migration.
Does anyone have experience or potential workarounds we can leverage to avoid creating gaps in our reporting after our blog is living as a subdirectory? We are able to use Google Analytics for traffic/visits, but where we're running into issues is around conversions and unique leads generated via the blog.
Thanks in advance for any help. I can provide more detail if needed and will share any solutions here as I'm betting this is something other HS users have run into at some point!
Solved! Go to Solution.
Jul 6, 2017 5:50 PM
Moving to a subdirectory, you definitely lose the ability to track it as a separate website asset. However, you should still be able to track blog related CTA conversions via the "Top Posts by Conversions" report on the "Analyze" tab on the blog tool.
Also, if you haven't already created these, here's a few list's I use for blog attribution where it may not be a direct conversion via a blog CTA.
Customer's that first subscribed to blog.
Lifecycle stage = Customer and First Conversion contains "your blog subscribe form name"
Lead's that first subscribed to blog and have a secondary conversion event
First Conversion contains "your blog subscribe form name" and Recent Conversion event does not contains "your blog subscribe form name"
First pageview = blog
First Page Seen contains "website.com/blog"
Jul 7, 2017 10:35 AM
Google analytics is good to track overall conversions, but can't track across Lifecycle Stages. I track conversion goals using a regular expression that looks for the submissionGuid parameter on the thank you page.