Does anyone have any recs for a tool that captures analytics on PDFs?
We produce white papers and PDF case studies and currently my only metric is # downloads.
I'd like to find a tool that could capture time spent on page (ie did they skim or really read?), views by page @# (ie did they ever read to the end?)., and interactive elements.
I imagine it would look like the digital edition of a magazine...
Absolutely. We have a custom event called "File Viewed" which can be configured with the file name, number of views / downloads, time spent etc... You can post on timeline, filter contact lists and create workflows.
We have a slide deck here with all the features and screenshots. Hope this can help you understand the app better
We are currently working on a native HubSpot app that does exactly that. CloudFiles is an enhancement over the Documents tool. You can serve the files to your clients through trackable links. Analytics consist of views, time spent, page-by-page analytics etc...