How can we segment Facebook Messenger visits?
Feb 7, 2019 11:48 AM
Hi, I am interested in learning how best to tag URL's we are using in our messenger bot campaigns. Occasionally, we will send a broadcast to our Messenger subscribers using ManyChat. I'd like to measure how much traffic this is generating to our blog. So, would we use UTM parameters in the URL? for example utm_medium=social and utm_source=messenger ? or is there a more standard way to tag these URL's so traffic can be broken out in Google Analytics?