Flow of UTM Parameters from Google Analytics to Hubspot

LRothwell · ‎Dec 3, 2021

Hello community!
We've been working to connect Google Ads & Analytics with Hubspot and the integration was successful. But we haven't been able to ensure the flow of UTM parameters on campaigns from Google Analytics to Hubspot.

Any suggestions are appreciated...

NicoleSengers · ‎Dec 6, 2021

Hi @LRothwell

I would suggest using the Tracking URL Builder in HubSpot to create UTMs. That way they are tagged correctly in campaigns. This is found if you click on reports (dropdown) and then on Analytics tools and scroll down to the bottom of that page. I have found these work really well!

Did my post help answer your query? Help the Community by marking it as a solution

Kind regards,
Nicole Sengers

View solution in original post

NicoleSengers · ‎Dec 6, 2021

Hi @LRothwell

I would suggest using the Tracking URL Builder in HubSpot to create UTMs. That way they are tagged correctly in campaigns. This is found if you click on reports (dropdown) and then on Analytics tools and scroll down to the bottom of that page. I have found these work really well!

Did my post help answer your query? Help the Community by marking it as a solution

Kind regards,
Nicole Sengers

TiphaineCuisset · ‎Dec 6, 2021

Hi @LRothwell

Thank you for reaching out.

I want to tag some of our experts on this - @DavidDennison @Jonno_Price @NicoleSengers do you have any thoughts for @LRothwell on this?

Thank you!

Best

Tiphaine

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