Custom Report Builder - Marketing Email Reporting

[RMarques5]

Hi team,

I'm farly new using HubSpot and I have been exploring the reporting functonality. I have some custom reports built but none close to what I would like to see.

Basically I would like to create a Report where I can see the total amount of Deliveries but also the percentage of open rate and click rates for specific periods. I have a performance chart that includes Click Rate and Open Rate but not deliveries, and it doesn't let me change/add anything.

Is there a way to create this report in HubSpot, or do I have to have some sort of API?

Thank you,

Raf

[karstenkoehler · Accepted solution]

Hi @RMarques5,

For marketing email reporting, I'd recommend referring to Menu > Marketing > Email > tab Analytics. This tab gives you exactly the metrics you're asking for and you can save them to a dashboard. You can filter by date range and campaign.

Keep in mind that you won't see all report settings once saved to a dashboard, for example the campaign filter. (I'd recommend naming it correctly immediately when saving.) The date filters can still be changed in the saved report.

Hope this helps!