LinkedIn Sales Navigator is a powerful tool that helps sales teams to target, understand, and engage with leads and prospects -- and since 2017, the HubSpot-LinkedIn Sales Navigator integration has helped sales reps leverage all of those powerful insights from right inside of HubSpot.
With today’s change, you’ll now be able to send InMail directly from the CRM communicator with an enabled integration and a subscription to LinkedIn Sales Navigator Team or Enterprise editions.
Let’s take a look at the enhanced integration experience:
When a new lead comes in, you’ll get insight into mutual connections, shared interests and experiences, and other details that’ll help you personalize your outreach.
Ready to strike up a conversation? You can still send emails or make calls right from HubSpot -- but you’ll also have the option to compose and send a LinkedIn InMail message without ever having to leave the HubSpot contact record.
This is a massive time saver for reps who’ve historically had to jump back and forth between HubSpot and LinkedIn Sales Navigator to perform their core prospecting efforts.
The latest update is now live to all HubSpot users with a subscription to LinkedIn Sales Navigator Team or Enterprise editions.