[Public Beta] OneSignal Updates: In-App Messaging, Enhanced Matching, and Tag Edits
What is it?
This update to the OneSignal integration enables you to leverage Workflows to trigger in-app messages and pass HubSpot data to OneSignal tags, to use in segmentation and personalization. Contact matching between HubSpot and OneSignal can now be powered by any chosen Contact property.
You can also continue to set-up web or mobile push notifications as actions within your HubSpot Workflows, view push notifications on Contacts' activity timelines, and segment users in HubSpot based on reception of push notifications.
Why does it matter?
We want to help you craft engaging customer journeys that meet your customers where they already spend their time. Now, you can expand the reach of your campaigns by integrating HubSpot Workflows with OneSignal,a market leaderfor mobile and web messaging.
Users will need to enter your Application ID and API key from your OneSignal account. You can enter multiple IDs and keys in order to connect more than one OneSignal application.
Choose to match HubSpot Contacts with OneSignal devices by either (a) Email address or (b) any chosen Contact property, matched with OneSignal's external_user_id property. Refer toknowledge base documentationfor more details on matching.
3. Automate changes to OneSignal tags, which can power segmentation and/or trigger in-app messages
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