Within social publishing, you can now manage your social media schedule through a drag and drop calendar.
Why does it matter?
For social marketers, ensuring that you have a consistent stream of content to engage your audience is essential. Maybe you determine one post a day on Instagram yields the best results, while for Twitter you want to aim for 6-10 posts a day. Whatever cadence works best for your audience, being able to visualize which posts are going out on a specific day and drag and drop posts as you see fit will ensure that you never miss an opportunity to engage with your audience where they are spending the most of their time.
How does it work?
Within social publishing, click the calendar icon to access the social calendar.
Here, you’ll see all of your published and scheduled social posts organized in a calendar view. You can see your posts by either month, week, or you can zero in on a specific day. At the top, you can also filter your posts by account, their associated campaign, or what type of post they are.
If you notice that a post scheduled for Friday would be better suited for Thursday - no problem! Simply select the post and drag it over to Thursday. Your scheduled post will automatically be updated.
Who gets it?
This feature is now live to all Marketing Hub Basic, Professional, and Enterprise users of HubSpot's social tool.
What language is it in?
All languages supported by HubSpot.