Two unrelated records merged
We had a new form submission come through and instead of creating a new contact in Hubspot, it added the email address (and all information gathered in the form submission) to an unrelated contact. Is it possible the existing contact forwarded a marketing email to this new person, and they clicked somewhere in the email to our website, and submitted the form? If so, how can we prevent this from continuing to happen? If not, anyone have any other thoughts? They are completely unrelated - one is an entirely new name, the other has been in our database for months.