How to track campaigns?

[Bojana]

We are preparing a campaign and would like to track it in HS.

Since we are not using HS to create landing pages, we cant add them to assets. It should be able to track those landing pages through UTM parameters, but we have tested this and contacts are not showing up in the campaign.

How to create campaign and track assets that have not been created in hs (landing page, blogs, ads)? 

[paulschmidt · Accepted solution]

Given your assets are built outside of HubSpot, the HS campaigns tool may not be your best option for tracking performance of a specific campaign. A few other alternative options, you may consider are:

1. Building out a custom HS dashboard to report on funnel metrics, list growth, and anything else you want to report on.

2. You could also consider other dashboarding solutions like Databox, which integrates with HubSpot, which allows you to pull in HS, GA and other systems you may be using.

[Kim_HM · Accepted solution]

Hi @Bojana , 

Have you tried using HubSpot's Tracking URL Maker? This has solved the same problem for me in the past. 

Best regards, 

Kim

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[paulschmidt · Accepted solution]

Given your assets are built outside of HubSpot, the HS campaigns tool may not be your best option for tracking performance of a specific campaign. A few other alternative options, you may consider are:

1. Building out a custom HS dashboard to report on funnel metrics, list growth, and anything else you want to report on.

2. You could also consider other dashboarding solutions like Databox, which integrates with HubSpot, which allows you to pull in HS, GA and other systems you may be using.