Campaign Costs for Accurate ROI CalculationSOLVE
I'd really like to record the costs of a Campaign so we get an accurate ROI Calculation.
Whilst some costs may be basic PPC costs, many are not.
Costs could come from trade shows (banners, stands, leaflets, hotels), outsourced work for design, sub-contract staff costs etc.
I'm not expecting HubSpot to create Purchase Orders, but just somewhere to type in costs & a way to report on Cost of Enquiry, Cost of Order & Overall ROI (Sales minus Costs) is a real must.
Difficult to sell a high price pointe marketing system, if we can't report on value accurately.
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