Marketing Integrations

mlennon1
Participant | Partner
Participant | Partner

What tools exist to enrich contact data from form fills automatically

What tools exist that can enrich contact data from form fills automatically (without a SDR). When a new contact submits a form, the tool would apend additional fields to the contact record automatically. This additional data could be used to route the lead (based on location or industry). 

 

I *think* ZoomInfo and Clearbit may be able to do this. Are there other (more affordable) solution providers that can also do this?

 

Thanks,

 

Mark 

0 Upvotes
2 Replies 2
mlennon1
Participant | Partner
Participant | Partner

What tools exist to enrich contact data from form fills automatically

Hi Tom, 

Thanks for the link to that article. While the article lists five companies that offer various forms of enrichment, it's not easy to tell from their websites which of these companies (if any) offer a solution for the use case that I described (when a contact is created from a form submittal, the contact gets enriched automatically (through a workflow or API call).

 

Does anyone in the HubSpot community know of products that can handle this use case?

 

Mark

0 Upvotes
TomM2
Thought Leader | Platinum Partner
Thought Leader | Platinum Partner

What tools exist to enrich contact data from form fills automatically

Hey @mlennon1 there's actually a great blog post from HubSpot on data enrichment with some great recomendations from HubSpot available here which might help! 

Tom Mahon
Technical Consultant | Solutions Engineer | Community Champion
Baskey Digitial

Book a consultation

Did my post help answer your query? Help the community (and me) by marking it as a solution.