Reporting on Zoom Webinars

[chavlene]

Hi! We have the zoom integration all set up but I am strugging with setting up a report where I can see all the information like 1) how long they attended 2) how many registered vs attended 3) if they engaged with our website or social platforms etc. Does anyone have any experience with this? Thanks

Ilene

[SHolmes6]

Hi there, under Marketing Events you can view the Performance and those that registered, attended and cancelled.  If you have linked your event to a campaign you will be able to view additional analytics under your campaign

[juliek_q3d]

Thank you for sharing. Created a campaign and that did help. But I am not seeing Marketing Events as an option:

 

[juliek_q3d]

Have been trying to look into HubSpots reporting for webinars and stuggling to find a solution. I saw that there are some metrics but that they are a not things we necessarily care about. We would like to be able to create a report that shows the webinars we hosted, the number of registrants, and the number of attendees. Ideally would pull this data from form submissions, and the Zoom integration (either Zoom or Calls– as our Zoom data shows up there)

[tarnoldd]

Hey Team, having the ability to use the same filters we have in Lists/Workflows in Custom reports would be really helpful in building out dashboards and understanding the performance across mulitple webinars

[SHolmes6]

I have a client who would like to be able to see a report which shows registrations for each webinar. thanks

[SHolmes6]

Hi, is there any further feedback on this.  I have a similar client request where they would like to be able to see a report which shows registrations for each webinar.  Thank you

[ChristinaKay · Accepted solution]

@chavlene I was struggling with this too. So with the reports, there are limited properties that can be used - average zoom attendance duration, last registered zoom webinar, total number of zoom registrations, the total number of zoom attended! The list tool will give you more options so if you do it that way.. you could create your own graphs but with the reporting tool you can do the ones I mentioned.  It would be a contact-based report, then when you search for "zoom" you should see the properties either in the data or in the filters!

[JessicaH]

Hi @chavlene,

Thanks for reaching out.
I want to tag in some subject matter experts to see if they have any suggestions.
Hi @HubSpotMaster @Nynke_HM @StefaniUAT, do you have any thoughts on this?

Thanks!
Jess