Hubspot + Mailchimp

[Kamela]

Hello! I'm wondering if it's possible to create a workflow that takes people from a specific list in Hubspot directly into Mailchimp?

Thanks in advance!

[Josh · Accepted solution]

Hi @Kamela,

If you are using the native integration, it doesn't really work like that (at least from past experience). If you want to only sync a selective set of contacts you would likely have better luck using a 3rd party integration or even the Zapier connection. In that scenario, you may not even require the use of a workflow. 

Josh 

[jolle · Accepted solution]

Hey @Kamela, thanks for reaching out!

It looks like the Mailchimp-HubSpot integration is pretty limited in terms of contact syncing. Looking at this integration guide from HubSpot, you can have contact automatically added to lists in Mailchimp when they fill out pop-up forms. Beyond that, it doesn't look like there's native integration functionality to sync HubSpot contacts to Mailchimp.

You may have more luck with Zapier (it looks like you can add a tag and such in Mailchimp based on actions in HubSpot), so I would explore that opportunity to see if it'll better fit your use case.

Hope this helps!!

[andrus · Accepted solution]

What @Josh and @jolle said. And if you're still looking for a 3rd party integration then I'd like to plug Outfunnel's (where I work) HubSpot - Mailchimp integration because it does exactly what you're looking for. Namely - it syncs contacts from a HubSpot List (or several Lists) to a Mailchimp Audience (or multiple Audiences). It supports mapping almost all types of custom fields and it even syncs email engagement back to HubSpot. If this sounds interesting you can learn more here. 

[jolle · Accepted solution]

Hey @Kamela, thanks for reaching out!

It looks like the Mailchimp-HubSpot integration is pretty limited in terms of contact syncing. Looking at this integration guide from HubSpot, you can have contact automatically added to lists in Mailchimp when they fill out pop-up forms. Beyond that, it doesn't look like there's native integration functionality to sync HubSpot contacts to Mailchimp.

You may have more luck with Zapier (it looks like you can add a tag and such in Mailchimp based on actions in HubSpot), so I would explore that opportunity to see if it'll better fit your use case.

Hope this helps!!

[Josh · Accepted solution]

Hi @Kamela,

If you are using the native integration, it doesn't really work like that (at least from past experience). If you want to only sync a selective set of contacts you would likely have better luck using a 3rd party integration or even the Zapier connection. In that scenario, you may not even require the use of a workflow. 

Josh