How to use Primary and Secondary emails when syncing with SalesforceSOLVE
Apr 28, 2020 7:58 AM
We are syncing HubSpot with Salesforce and I am receiving the following sync error "Primary Email Changed". Since HubSpot supports multiple emails per contact record, which is a good thing, is there a workaround I can use that won't affect the Salesforce sync? I am thinking of adding "Email 2" but how would I set this up for HubSpot to sync that secondary email to the correct field in Salesforce? What are other businesses doing?
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Jul 19, 2020 5:23 AM
Its a tricky one for sure. Email addresses as identifiers are great, until they aren't.
In the case I was investigating, the root cause was reimporting of contacts that were already in the system after some had gained a new primary email address. So that was easy to prevent.
I suppose the only other solution, rather than letting people update their email address in a pre-populated form, is to use the HubSpot setting to always create a new contact for an email address that does not exist in the system - unfortunately this mean no pre-population of form fields or smart questions, but it might be possible to target specific forms where this error originates and apply it there.
Hope this helps.