📣 Calling all Hotjar and HubSpot users, the new and improved integration has landed

[emmalross]

Hey Community,

Have you ever thought about bringing Hotjar behavioral insights into HubSpot? Well now you can with our new and improved integration!

The Hotjar + HubSpot integration helps you to personalize interactions with prospects and customers, so you can be better prepared for calls, provide tailored support, and trigger marketing and sales automations. Here’s how it works:

• Watch session recordings in your HubSpot contact timeline: See what people engaged with or where they got stuck, so you can be better prepared for calls and queries.
  
• See survey responses in your HubSpot contact timeline: Hear what customers had to say about their experience to pre-empt pain points and tailor conversations.
  
• Use Hotjar session properties to target campaigns in HubSpot: Trigger workflows using HubSpot and Hotjar properties (like ‘referrer URLs’ and ‘duration on site’) to personalize marketing campaigns.
• Give your sales team extra insights:Build automations to notify your sales team when a recording is available for a highly-engaged prospect. Alert reps when prospects are showing signs of frustration, so they can follow-up at the right time and with better context on their experience.

If you’re already using Hotjar and would like to get started, jump over to our help doc to see how, or watch this video if you're short on time! To send session recordings to HubSpot, you’ll need a site on the Observe Business or Scale plan, and to send survey responses to HubSpot you’ll need a site on the Ask Business or Scale plan. 

P.S. If you've got any feedback on how it can be improved, please let us know. We'd love to hear from you!

[Aakar]

Thanks for this integration. It's going to change the way we think about our customers.

[Jnix284]

So excited about the new integration @emmalross , thanks for sharing! 🔥

[GRajput]

Hi @emmalross ,

Thanks for sharing the information regarding the new update. This new update will be very useful for HubSpot users to review the whole customer journey for lead. Keep sharing such piece of information.

Thanks and Regards,

Gaurav