Best practice for Salesforce campaign trackingSOLVE
I understand from this post that Hubspot and SFDC campaigns are not dissimilar objects. So what is the best practice for tracking campaigns and triggering marketing automation based on SFDC campaigns?
We are running a whitepaper syndication campaign. I will be getting a weekly CSV dump of all whitepaper downloaders. I had planned to import into Salesforce, tag with a SFDC Campaign value, and then trigger emails from Hubspot that match that SFDC Campaign name. It sounds like I can't do that because the SFDC Campaigns field isn't mapped. Is there a better way?
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