Why Cant I Separate Hard & Soft Bounces?SOLVE
Soft bounces still have value as future emails may make it though their spam filters, but I find it crazy that you cant make lists based on hard bounces (ie bad domain/mailbox etc) only. These could then be exported and re-uploaded as an opt-out list, then the system records deleted, to ensure they never re-entered via another list and so avoiding future mailing.
This wouldnt be an issue if HubSpot didnt charge based on total contacts held, but rather on unique contacts mailed per month, as several other platforms do. For this reason hard bounces need to be deleted from the database, as they hold no value in the system. But, they cannot be separated out to do so, causing contacts with potential value to be chucked out with them.
Seems like an easy fix?
Solved! Go to Solution.