Registrations (or any form fill) by source using utm parameters

[KAebersold]

Hi Everyone,

I'm looking to build a Smartlist that will tell me anyone that registered for a specific webinar by which source they came from (linkedin, email, twitter ads) via utm parameters. Ideally, I'd set it up as, "filled out 'x' form on any page where the URL contains 'utm_source=twitter' etc.," but this doesn't seem to return the correct data. 

Pulling by hand, there are at least 10 people that signed up for our upcoming webinar from twitter so I do know they exist. 

Is there a different workaround for this that you've discovered or is this a reporting capabililty that HubSpot does not have?

Thank you,

Kirsten

[MatthewShepherd · Accepted solution]

Hi @KAebersold 

You could try passing your UTM parameter to a custom contact property via a hidden field in your form. Then you can use that custom contact property further filter your lists. Take a look at :

https://xen.com.au/tracking-utm-parameters-in-hubspot-forms/