List of 'Hubspot Insights' properties

[nthatcher-airbr]

In going through the 'Understanding Hubspot Lead Scoring' course on Hubspot Academy, I am working on trying to list all the properties that can be included in the Predictive Lead Score metric that is automatically created by Hubspot using ML and AI. From watching the video, I can see that the score is determined by the following data points. 

• Demographic information
• Hubspot Insights 
• Information about your business
• Interactions logged in Hubspot CRM
• Web Analytics data 
• Marketing Email Interactions
• Form submission events 
  
  

For 'Hubspot Insights' data, I am having trouble finding what properties are included in this data point. 

Does anyone know what properties (Company & Contact) make up Hubspot Insight data? 

[karstenkoehler · Accepted solution]

Hi @nthatcher-airbr,

HubSpot Insights attempts to pull data into the following default company properties, see here:

• Annual revenue
• City
• Country
• Description
• Facebook company page
• Industry
• Is public
• LinkedIn bio
• LinkedIn company page
• Name
• Number of employees
• Phone number
• Postal code
• State/Region
• Street address
• Street address 2
• Time zone
• Total money raised
• Twitter handle
• Web Technologies
• Website URL
• Year founded

There aren't any contact properties populated by HubSpot insights.

Best regards!