How to delay until a day of the *next* week?

SOLVE
Regular Contributor

Hello! 

 

The plan

I have an email nurturing campaign that is triggered when a lead submits a form.

While they immediately receive a whitepaper, I want them to go through a calendar-planned nurturing.

 

The issue

Basically, the first automated email will have to be sent on Monday. So I've set the "delay until a day of the week" to Monday. However, when leads submit a form on Monday, the delay is immediately skipped. This sends another email that was meant to be sent at least a day after.

 

Ways around it?

Is it possible to set the delay for the next Monday, in this case? One of the solutions I've thought of was to add a 1-day delay before the Monday delay. So if someone submitted a form on Monday, they would first wait 24 hours, and then since it'd be Tuesday, they'd have to wait for the next Monday.

 

But this barely helps if a lead submits a form on Sunday. They'd enter a 1-day delay, it'd be Monday, and because of the Monday-delay, it would immediately send another email. I want to space out emails for more than 1 day but so that they can begin on Monday too.

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Solution
Esteemed Advisor | Partner

Hi @Osnovyanenko,

 

Would a first delay step of 3 days + a second delay step until Monday solve the problem? I'll use current dates below:

 

Form submission Delay calculation Next action after delay
Monday, Oct 5th

+ 3 days = Thursday

+ delayed until next Monday

Monday, Oct 12th
Tuesday, Oct 6th

+ 3 days = Friday

+ delayed until next Monday

Monday, Oct 12th
Wednesday, Oct 7th

+ 3 days = Saturday

+ delayed until next Monday

Monday, Oct 12th
Thursday, Oct 8th

+ 3 days = Sunday

+ delayed until next Monday

Monday, Oct 12th
Friday, Oct 9th

+ 3 days = Monday

+ delayed until next Monday

Monday, Oct 12th
Saturday, Oct 10th

+ 3 days = Tuesday

+ delayed until next Monday

Monday, Oct 12th
Sunday, Oct 11th

+ 3 days = Wednesday

+ delayed until next Monday

Monday, Oct 19th
Monday, Oct 12th

+ 3 days = Thursday

+ delayed until next Monday

Monday, Oct 19th

 

The shortest time between form submission would then be Friday to Monday.

 

(An alternative solution to this is possible, by limiting the executing to working days and using different delays.)

 

Hope this helps!

Karsten Köhler
Freelance Digital Marketing Advisor

Beratungstermin mit Karsten vereinbaren


Hat mein Beitrag deine Frage beantwortet? Bitte hilf der Community und markiere ihn als Lösung.

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2 Replies 2
Solution
Esteemed Advisor | Partner

Hi @Osnovyanenko,

 

Would a first delay step of 3 days + a second delay step until Monday solve the problem? I'll use current dates below:

 

Form submission Delay calculation Next action after delay
Monday, Oct 5th

+ 3 days = Thursday

+ delayed until next Monday

Monday, Oct 12th
Tuesday, Oct 6th

+ 3 days = Friday

+ delayed until next Monday

Monday, Oct 12th
Wednesday, Oct 7th

+ 3 days = Saturday

+ delayed until next Monday

Monday, Oct 12th
Thursday, Oct 8th

+ 3 days = Sunday

+ delayed until next Monday

Monday, Oct 12th
Friday, Oct 9th

+ 3 days = Monday

+ delayed until next Monday

Monday, Oct 12th
Saturday, Oct 10th

+ 3 days = Tuesday

+ delayed until next Monday

Monday, Oct 12th
Sunday, Oct 11th

+ 3 days = Wednesday

+ delayed until next Monday

Monday, Oct 19th
Monday, Oct 12th

+ 3 days = Thursday

+ delayed until next Monday

Monday, Oct 19th

 

The shortest time between form submission would then be Friday to Monday.

 

(An alternative solution to this is possible, by limiting the executing to working days and using different delays.)

 

Hope this helps!

Karsten Köhler
Freelance Digital Marketing Advisor

Beratungstermin mit Karsten vereinbaren


Hat mein Beitrag deine Frage beantwortet? Bitte hilf der Community und markiere ihn als Lösung.

View solution in original post

Regular Contributor

Thank you, Karsten! It definitely shortens the email interval this way.

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