What happens if I switch the association of an asset to a different campaign?
When you associate an asset with a different campaign, any existing attribution data willnottransfer over to the new campaign. Based on the type of asset you switch, some data will transfer over to the new campaign:
Clicks from any CTAs willnottransfer over to a new campaign.
Marketing email metrics, including the number of contacts who sent, opened, and clicked your email.
Clicks and interactions from your social posts.
But when I create a new campaign and add already existing CTA, ads, blogs etc all the old data are shown in current campaign. Can you please clarify how the campaign works if we add existing assets.
Hey @SDubbaka, thank you for posting in our Community!
The information you provided from the HubSpot docs is correct. When you switch the association of an asset to a different campaign, existing attribution data doesn't transfer over to the new campaign.
However, it's important to note that this doesn't mean the data disappears entirely. Let me explain how it works when you add existing assets to a new campaign. When you add existing assets like CTAs, ads, blogs, etc., to a new campaign, the old data associated with those assets will still be displayed within the context of the current campaign. This means you'll still see metrics and analytics related to those assets as they were previously associated with different campaigns.
While the existing data remains intact within the original campaigns, the new campaign will start gathering fresh attribution data from the moment the assets are associated with it. Any new interactions, clicks, or metrics generated from those assets within the scope of the new campaign will be tracked separately.
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