Content Marketing Manager - Austin, Texas

[RoByN2HuBsPoT]

Intertek Alchemy is looking for a prolific B2B content strategist, creator, and manager to support our goals around thought leadership, demand generation, and client retention. As the voice of Intertek Alchemy, you will lead the effort in developing and communicating our story consistently across all marketing channels.

Responsibilities:

• Develop content marketing calendar with new resources each month to drive brand awareness, build Intertek Alchemy’s credibility, and generate leads (examples include eBooks, case studies, infographics, guides, brochures, etc.).
• Manage Intertek Alchemy’s blog with consistent article creation, including sourcing articles from guest bloggers, to increase visitors and subscribers
• Expand Intertek Alchemy’s presence on LinkedIn and Facebook, improving engagement and growing followers
• Create and maintain website content by leveraging SEO analysis
• Provide email content for campaigns geared towards prospects and clients
• Generate content for digital PPC and print marketing campaigns
• Lead presentation development for webinars and speaking engagements, working with internal and external subject matter experts
• Promote public relations efforts with agency, including press releases, earned media, and award submissions

Requirements:

• Degree in Marketing, Communications, Journalism, or equivalent
• Minimum of 5 years’ experience on a B2B-focused marketing team
• Exceptional writing skills with proven ability to generate leads
• Ability to think strategically, creatively, and opportunistically
• Ability to manage multiple projects and collaborate with a variety of stakeholders
• Ability to be highly creative, while leveraging data to make decisions
• A quick learner with a passion to become an expert in the markets served

Learn more about working at Intertek Alchemy here: https://www.alchemysystems.com/about-us/careers/

Apply today here: https://www.linkedin.com/jobs/cap/view/1989182167/?pathWildcard=1989182167&trk=mcm

[DianaGomez]

Thanks for sharing!

Best, 

Diana