Jul 11, 20216:40 PM - edited Aug 12, 202110:06 AM
HubSpot Employee
Which social media channel is most important to your business?
Social media is, in many ways, the ultimate way to do inbound marketing. That’s because it’s a one-to-one medium, which gives you and your company the chance to market in a direct, but very human way. Keeping the above in mind, which social channel is most important to your business (and why)? Tell us in the comments field below.
Which social media channel is most important to your business?
It's really dependent on what content we're trying to push. I work for a building systems engineering firm, so if we're trying to market a recent technical piece that a staff member has written, our best traffic is on LinkedIn, where employees can then reshare on their own pages to expand reach to their personal network. If we're highlighting a school building or stadium that has recently opened, or best traction is on Instagram (likely due to the image-focus of the platform) and LinkedIn, where more of our building design partners are present. We have also found that when we're highlighting a partnership with a school district, our best opporunities are on Facebook, which is where the majority of parents, district staff, etc. are located.
Which social media channel is most important to your business?
I would say Facebook and Instagram. They both better suit our demographic, in addition to providing access to information for everyone not directly involved in the organization.
Which social media channel is most important to your business?
I want to become a video content creator. So I think Youtube would be the most important. My topic is random, I just wanna share about my life, my hobbies, and my standpoint.
Which social media channel is most important to your business?
Hmmm that's a tough one. LinkedIn - Our business is in the financial sector and we find this this is the most professional platform and with our biggest business audience. But, many of our partners are on Twitter as well. For recruiting, we use Linkedin and Facebook.
Which social media channel is most important to your business?
Currently, I work in higher education and have found that Instagram is best for reaching our students, with Twitter as a close second. Facebook seems to have more parents than students (which makes me, a millennial, feel old, haha)! Keeping those primary audiences in mind helps us tailor our posts for the different channels depending on our goals. For instance, if we're trying to reach parents of high school seniors who may be prospective students, we know to lean more heavily on Facebook. Whereas if we're trying to reach current students, Instagram is most likely to reach them.
Which social media channel is most important to your business?
Instagram because my customers wont make enough money for my services if they are young enough to be on Tik Tok, but likley not old enough to be using Facebook as much. And I think video content will be the best way to deliver content.
Which social media channel is most important to your business?
In this moment most important in my comany is Linkedln. Itr provide contact with persons relevant to the equipment and solutions that we provide and also it is easy to share relevant info videos news or promotions.
Which social media channel is most important to your business?
Hi, Instagram is a great opportunity to communicatie with your audience. However I would not rely on features in order to choose your channel. Rather I would look for the channels my audience is using and responding to.