What’s an example of an effective content distribution goal?

[kara_susvilla]

There are several reasons marketers will distribute their content. Some hope their content will drive traffic to their website, while others hope it’ll help generate new leads.

Setting a content distribution goal is the foundation to building a strategy that drives results. This is accomplished by understanding the purpose behind your distribution efforts, and making your goal SMART.

What is an example of a content distribution goal you would like to set?

Remember, a SMART goal is specific, measurable, attainable, relevant, and time-bound. To learn more about this, check out the Developing a Content Distribution Strategy lesson via HubSpot Academy.

[TJennings2098]

A goal can be: We increase digital banking logins by 12% by the end of the month. This is accomplished by send an incentive email to customers who have not logged in within the last six months. 

[ADickerson6]

Purpose: Generating new leads. 

SMART Goal: We want to generate 1k new qualified leads this quarter. To do this, we will partner with adjacent brands to feature our content on their owned channels, segment our email list and push personalized newsletters for each subset, as well as run paid ads on platforms our prospective buyers frequent. 

[EMukhambetova]

content distribution goal - We'd like to increase online course sales by 10%. 

SMART goal: to increase sales by 10% we'd need to bring 20 new leads by generating new traffic and converting leads to customers by using email newsletters and promotions to reach existing leads as well as creating sponsored social media ads to reach the target audience and generate new leads. 

[AWatkins24]

During admissions season at my university (January-June), we would like to recruit approximately 2,500 new students by the end of June. In the first 3 months we recruited 1,000 new students by using targeted sponsored social media ads alone, and aim to achieve 1.5 times that amount by running both social media and google ads campaigns for the final 3 months, thus reaching our overall target. Historically our google ads get half the level of engagement we get on social media when using the same budget for each channel.

[CarolineG3718]

I would like to boost activation of customer accounts on my company's digital e-learning platform by 10% in 3 months. I aim to do this by developing 2 email marketing campaigns that communicate the value of  platform features and tools with segmented messaging by institutional role (teacher, admin, etc.) 

[RAbdulRahim]

Thanks

[ebradle23]

An example of an effective content distribution goal:

Purpose: "Increase leads by creating blogs to further brand awareness and credibility."

SMART Goal: "To increase our incoming leads by 2% by creating 3 blogs per week for two months while optimizing our blogs using SEO and developing blog topics that align with customers in the awareness stage, thus bringing more brand awareness and credibility." 

This is just an example and may need further improvements. The main focus was to make this a S.M.A.R.T. goal that was detailed and aligned with a purpose. 

[JBarnes23]

I want to grow my company's social media followers from 2 million to 2.5 million in the next four months using paid advertising and third party channels such as online fourms. 

[carolinadesalvo]

What is an example of a content distribution goal you would like to set?

An example of a content distribution goal is to drive 100 new users into a regional college website content through: Facebook advertising and Paid search, especially on Google.

[Iamolatomide]

Generate 100 new leads with my content in the space of 2months.

[DLumpkin]

I want to grow my client list from a starting position to 100.

[VLonkar]

D

[BradleyDhliwayo]

I want to grow my client list from 120 clients a week to atleast a 180 clients ever week in the next 3 months and for the next year i would like to reach a client list of 200 each week

[TWeworski]

I want to grow my clientele reach. Longterm, I want to bring success to all of my clients with a constant flow of work for myself. 

[CSchultz4]

I would like to increase sales opportunities on our website by 10% in the next month. We are currently bringing in about 60 form fills per week on our quote request landing page and I would like to see an increase of 6 more by the end of June. 

[APiccoloPerez]

An example of an effective content distribution goal I would like to set as a BBA student is to increase brand awareness and reach. By distributing my content across various platforms and channels, I aim to expand the visibility of my brand and attract a larger audience. This can be measured by tracking metrics such as social media engagement, website traffic, and the growth of my email subscriber list. I would have a fixxed goal of leads and engagement.

[EOnyeka]

Short Term Goal:

I would love to have 100 followers in the month of June( within one month) on my recently created IG account where I share skin care tips.

My goal is to reach  have 500 views on my post  and IG is the place where I am going to focus more energy on. The reason is vecause I seem to find more people there who wants to learn how to take care of themselves. 

[APeccoud]

For GenoFAB, our top content distribution goal is to create a well-functioning and appealing website. The only aspect of the SMART goal I have for this is the time-bound aspect. We want to create this website in 2-3 weeks.

[Samtob]

Creating awareness and following the SMART goals 

[KAwan]

RSS feed on social media

[DWutz]

An effective  primary content distribution goal would be to create more inbound leads. The secondary goal would be: generate 100 inbound leads through a whitepaper download within a month.