What’s an example of an effective content distribution goal?

[kara_susvilla]

There are several reasons marketers will distribute their content. Some hope their content will drive traffic to their website, while others hope it’ll help generate new leads.

Setting a content distribution goal is the foundation to building a strategy that drives results. This is accomplished by understanding the purpose behind your distribution efforts, and making your goal SMART.

What is an example of a content distribution goal you would like to set?

Remember, a SMART goal is specific, measurable, attainable, relevant, and time-bound. To learn more about this, check out the Developing a Content Distribution Strategy lesson via HubSpot Academy.

[andersonedra77]

Viscerall is an agency focused on the B2B audience and we would like to increase our client base by 20% in 3 months. We are thinking of creating an editorial line for LinkedIn, posting educational content aimed at small and medium-sized companies every day, investing in paid traffic on the same network and taking the public to a specific LP of the campaign.

[ACImotos]

Para nossa empresa uma meta eficaz seria aumentar as postagens no nosso site em 10% no período de 2 meses. Pois já temos feito postagens diárias nas nossas redes sociais, mas com um site pouco atualizado tem sido um beco sem saída para os clientes. 

[SLira]

An example of an effective content distribution goal would be to increase LinkedIn post reach by 30% over the next three months by posting four times a week and promoting one post with paid ads. This goal is SMART because it’s specific (focused on LinkedIn), measurable (30% increase), achievable (with clear actions of posting and promotion), relevant (aimed at expanding brand visibility), and time-bound (set for three months). This level of detail makes it easier to track progress and assess results.

[DDrosou]

Increase website visits by 2% through posting twice a week on my Instagram and Facebook pages for the next 2 months.

[DALMEIDA33]

An example of an effective content distribution goal for a coffee shop could be: Increase Instagram followers by 500 in one month through targeted promotions and daily posts.

[Kour_Pav]

I work as a Corporate relations executive at my college. I need reputed companies for my batchmates to place them with a minimum package of 6 lakhs in the coming three months. To achieve this, I would first divide the sectors and start looking for the companies one by one with job openings and then the contact info of the hiring person. I have kept a target to generate at least 12 leads a day.

Since, I am clear with my purpose and this strategy has made my goal Specific, Measurable, Attainable, Relevant and time bound. 

It makes it an Effective Content Distribution Goal.

[SMajola]

I own a bakery so,an increase online orders by 20% in the next two months by posting daily photos of freshly baked goods and special offers on Instagram and Facebook, while also sending out a weekly promotional email to the customer list.

[JyLam1212]

Increase website traffic from social media platforms by 30% over the next three months through targeted content sharing and engagement strategies

[SKatende]

I would like to create 5 blog postings in a week with a purpose of bringing out my brand awareness to customers who are not conversant with African attires

[KRiekki]

Increase organic website traffic by 30% within the next six months through targeted content distribution on social media platforms.

[RWhite05]

I would like more customers to come into my restaurant to by dinners on Soul Food Sunday every 1st and 3rd Sunday of each month.  I will send a reminder email to all of my customers on my distribution list and offer a 10% discount to all of my returning customers.  I will also do a facebook post regarding my upcoming Soul Food Sunday events.  I will also use Tic Tok and Instagram to promote the food items that will be included with the dinners.

[Hna34]

There many content ideas you can adapt to create value for your target audience or customers. One helpful idea is to utilize instagram surveys.

[MPresident]

ok

[ADaramola]

Content distribution goals can be classified into two 

1) Identification of purpose ; which involves, asking questions that can help to brainstorm our purpose. E.g what content are we sharing to put impact on marketing and what are our expectations after promoting the content, which is to generate new leads.

To achieve this brand awareness must be created, how to increase traffic, generate new lead and convert and retens customers.

2) Crafting a smart goal ; the purpose we identify should help us in crafting our goal.

Getting our goals smart is achievable when specific, measurable, attainable, relevant and time bound goals are implemented.

• All this content marketing strategies could also boost our traffic through earned media

[MCossa]

An example of an effective content distribution goal might be: "Increase blog traffic by 20% over the next three months by sharing posts on social media and optimizing for SEO." This goal is SMART

[Ureshii69]

Increase organic website traffic by 30% within the next six months through targeted content distribution on social media platforms.

[CFederico]

Your example is great! It’s specific, measurable, and achievable, which makes it a solid SMART goal. I especially like how you included the methods for achieving the goal, like sharing posts on social media and optimizing for SEO. That gives the goal a clear path and makes it easier to track progress. You could also consider adding a way to measure engagement, like "Increase blog traffic by 20% and improve engagement by 10% through social media shares and SEO optimization." That way, you're not only focusing on traffic but also how people are interacting with your content.

[ashwinikr]

Increase organic website traffic by 30% within the next six months through targeted content distribution on social media platforms.

[YHernandezpm1]

Within the content, an example is to increase program awareness and enrollment of 100 new beneficiaries through social media and email outreach within the next three months.

[lbcmarks]

My position is new to the team, so we are beginning to formulate these goals together. My role is to help increase membership for our association, so I imagine my goals will be revenue $ or # of members-based.  I always try to tie my goals to the 'M' in SMART. But what I'm realizing is that my goals may change over time, at first it may be # of members. As that goal is attained or as scope shifts, it may switch to revenue, etc. I'll look forward to using my content accordingly; it'll need to be agile to the goal. I understand this doesnt exactly answer the posted question, but for me, I think my content goal will be flexible to our business needs at the time!