Jul 11, 20215:09 PM - edited Aug 12, 20219:55 AM
HubSpot Employee
What funnels exist in your flywheel?
The flywheel represents your company as a whole, but you’ll still have funnel-shaped charts and graphs representing the effectiveness of different processes within your company, and it’s important to make sure those funnels are fueling your flywheel. What possible funnels exist within your flywheel?
My current marketing client has a couple of different funnels in the flywheel. There would be the overall funnel of awareness, consideration, to conversion, though I also see a couple of mini funnels that need to be worked on: loyal customer funnel and re-engagement of prospects funnel. This aligns with the email process I'm setting up for the client.