Inbound

Champion
HubSpot Employee
HubSpot Employee

What does a sales qualified lead look like for your business?

Sales qualified leads, or SQLs, are marketing qualified leads, or MQLs, that your sales team has determined to be worthy of a direct follow-up after a thorough examination. Keeping this in mind, what does an SQL look like for your business? Consider what information makes this lead worthy of a direct follow-up from sales.

 

*To learn more about this, check out the Aligning Your Marketing With Sales lesson via HubSpot Academy. 

ERaker
Participant

What does a sales qualified lead look like for your business?

We are defining this

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TLAdams
Contributor

What does a sales qualified lead look like for your business?

As of now for my business, SQL's have been MQL's who express price and flexibilty issues with building a website.

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dsaletovic
Member

What does a sales qualified lead look like for your business?

me

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DVucenovic
Participant

What does a sales qualified lead look like for your business?

SQL is clearly manifested interest for product or service. Prospect is aware that he can purchase solution from us, also he is willing to provide aditional info or meeting or a call, and having in mind that our equipment is complex we will for sure need to obtain more info. Ingridients of good lead are also company and contact person data.

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sm1004
Member

What does a sales qualified lead look like for your business?

A sales qualified lead to the company I work for is someone who is ready to move their parents into either Assisted Living or Long Term Care. They have done their homework by contacting us and speaking to us via email or phone. The prospect has taken a tour or several tours of our facility.

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ShayLo
Contributor

What does a sales qualified lead look like for your business?

For us as a B2B SaaS company, the difference between a MQL and a SQL hinges on not just a lead's level of engagement or interest, but also some qualifying information about the lead's company purpose, size, industry segment, revenue, budget, workflow needs, and more. A true "sales-qualified" lead would be a prospect who not only wants to buy our products, but is able to afford them and is capable of realizing actual functional value by purchasing them. If we can actually solve a pain point for them, and they would truly benefit from purchasing from us, then it makes the sales conversation that much more likely to result in a successful close. It goes back to "The Hero's Journey" - we want to spend time with leads we can assist on their own journey to success. That's what makes them "a good fit".
The flipside of that is that not everyone matches our buyer persona(s), which means not everyone who is interested is necessarily "sales-qualified". And that's okay. 

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SAlMuhaidib
Member

What does a sales qualified lead look like for your business?

when they ask about a product and show interest in purchasing.

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JMorrison
Member | Elite Partner
Member | Elite Partner

What does a sales qualified lead look like for your business?

Someone who requests more information on our product/service. 

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Gjuliani
Participant

What does a sales qualified lead look like for your business?

someone who wants to set a meeting and discuss our services, or who contacts us requesting for more information on a product or services

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AngelinLu
Participant

What does a sales qualified lead look like for your business?

In my company, we used old customer data that join our training to be contacted again.
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DSpace
Member

What does a sales qualified lead look like for your business?

SQl is the next process from the MQl in the sales lifecycle
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MPoynton
Participant

What does a sales qualified lead look like for your business?

An SQL could an individual considering a free product, an MQL one that has interacted with it and may be ready to move up. 

CarolinaPM
Participant

What does a sales qualified lead look like for your business?

For my business, SQLs are the implementation of SLA's, defining the lifecycle stages of our contacts, and have an agreed-upon definition of a sales-ready lead.

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APiglia
Participant

What does a sales qualified lead look like for your business?

Someone who has the money together and is almost ready to pull trigger

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JfMoncada
Contributor

What does a sales qualified lead look like for your business?

It is what HubSpot does when you are trying to see what plan is best for you and your company. They try to contact you with email, not bothering you, but taking care of your interest and doing follow up, just in case you want to purchase a plan with HubSpot.

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GSchwalbach
Member

What does a sales qualified lead look like for your business?

Someone who has engaged with content and demonstrates interest in purchasing. 

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RYadav4
Member

What does a sales qualified lead look like for your business?

Hi, 

In our company, sales is provided with qualified leads but sales never turn back with final status of a lead. Sometimes even they do not follow up. Multiple reminders are given but mostly in vain. We do not have an effective sales CRM tool in place to record the open leads and closed leads  or to track the journey. 

 

 Regards

Rajesh Yadav

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someshMishra88
Participant

What does a sales qualified lead look like for your business?

The lead which smoothly transitions into customer 

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CPage513
Member | Diamond Partner
Member | Diamond Partner

What does a sales qualified lead look like for your business?

When they have downloaded something from our site or have filled out our contact us form and match our target vertical/ persona 

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MBarre
Member | Diamond Partner
Member | Diamond Partner

What does a sales qualified lead look like for your business?

We're the same Team. 

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HNghiemThanh
Member

What does a sales qualified lead look like for your business?

Our SOs will do this, not MKT

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