• Got questions about HubSpot’s Smart CRM?

    Our product team is answering them live through March 6th!

    Ask us anything
  • Ready to build your local HubSpot community?

    HUG leaders host events, spark connections, and create spaces where people learn and grow together.

    Become a HUG Leader

What OKR are you focusing on?

Champion
HubSpot Employee
HubSpot Employee

Objectives and key results (also known as OKRs) is a goal-setting system that helps to ensure that the company focuses efforts on the same important issues throughout the organization. What is the main OKR you're focusing on right now?

 

*To learn more about this, check out the Setting Business Goals lesson via HubSpot Academy. 

890 Replies 890
Alexatoria
Participant

One of my main objectives is to reach out to many customers and to satisfy each of their needs to the best of my capabilities. As a student nail tech in an oversaturated business I aim to provide something different from what others may be doing

NConnect
Member

To create awareness for my brand and employ strategies that will help with customer retention 

 

ShahinEyvazz
Member

the Objective for Zaffroni in current stage is to raise awareness among targeted audience while improving the product it's self. The KR's are the metric ofcourse!

milindayu
Participant

Currently, my OKRs are to drive new customers, do brand awareness and adoption for new SaaS product we launched. 

LWickline
Member

Our main OKR right now is increasing repeat catering and large orders for Nappies Food Service by improving on time delivery and customer satisfaction so more customers come back and recommend us to others.

0 Upvotes
GHardy
Member

Our primary objective is to drive applied software engineering principles, automation, and AI to sales, marketing, and customer success operations.

ALopez091
Participant

Objective: Strengthen Kalaveras’ tequila culture and premium beverage sales by end of Q2

Key Results: 1) is to increase tequila and mezcal sales by 15% quarter over quarter. 2) To sell 50+ premium tequila flights per month. 3) Is to train 100% of FOH staff on tequila education by March 31.

CScott37
Contributor

Very clear objectives with key results timelines!

0 Upvotes
SkyHghtsRM
Member

The main primary objective for this quarter is to generate consistent and qualified customer aquisition for Sky Heights Consulting.

SSaumet
Participant

Hi Champion.

 

As one, Customer satisfaction.

arif_khan
Member

Objective - get more prospects at the top of the funnel 

Key Results - increase leads generated by 50%. 

Sanjeev_IN
Member

Objective is to increase the reach of our product .
KR: till the end of this quarter add 100 more user those can become promoters in next quarter.

ghassan0
Member

I'm a buyer persona for Hubspot: Dougie Down-and-Out

- Awareness: Feeling stagnant in my career, income not growing, feeling like I'm falling behind. I'm competing with so many others with my same or a similar skillset. 

- Consideration: I decide to build new skills, particularly those with well-known certifications I can put on my LinkedIn, website, etc. HubSpot has a strong reputation and consistently ranks among the top recommendations for free, accessible

Justin_Farlo
Participant

Right now I'm working on developing OKRs to get my Inbound strategy off the ground by March.

 

Objective 1: launch a video podcast around the topic of importance of how people are involved in technology making the biggest difference in outcomes. Key results are:

 

KR1: Get equipment.

KR2: Plan and record 3 episodes by March.

KR3: Launch outreach to podcast and promote using content to post 2-3 video clips per month.

KR4: Identify next interviewees and plan a new episode one per month. 

 

Objective 2: Host a monthly webinar to teach business stakeholders about CRM. 

KR1: Poll business community to understand local issues related to CRM.

KR2: Plan and record 2 webinars in advance at all times.

KR3: Promote webinars targeting Monterey County.

KR4: Share webinar content accross social platforms.

 

Objective 3: Host a local event once per year to bring organizations together to learn from each other and new ideas around people first technology implementation. 

 

Just writing this out right here was actually very helpful.   

 

Does anyone have any feedback I can incorporate? 

CScott37
Contributor

Great start on your development! Very clear objectives, key results and timelines. I'd add more specificity to Objective 1 by micro steps: for example naming your podcast or using your community to help you choose a name of your podcast what way you cna slowly build buy-in with your viewers. KP1 get specific on the equipment your obtaining and maybe create a video of the equipment your considering and the store or website you purchased then do a product view of the equipment this can quickly gain a following because customer like to be included. Just a few feedback words hope this helps.

0 Upvotes
KBrown82
Participant

Hello.

0 Upvotes
DFoote8
Member

As a one-person team, my current objective is to make myself more marketable, and my KRs are to complete Hubspot Inbound and Email Marketing certifications by the end of the year.

 

For my digital fundraising clients, my objective is to retain more recurring donors and expand our pool of recurring donors. Binary KR: Did we set up an autoresponse for new recurring donors? (The CRM and payment processor don't fully sync, so this takes extra work.) Numeric KRs: Add 5-10 recurring donors every month and retain >75% of current recurring donors each month.

KVarian
Participant

Imagine you stand in front of a mirror to see whether your overall look is on point. That mirror is your OKR.

  • Objective: the look you’re going for.

  • Key Results: the measurable checks that prove it (pressed shirt, polished shoes, colors matched, out the door by 8:00).

If it can’t be checked, it’s not a KR. If it doesn’t change the look, it doesn’t belong.
Set 1 clear Objective, 3 sharp KRs, review weekly — that’s how you should track your organization’s results every day.

burrows_r
Member

Objective - To increase MRR by 10%

Key results:
300 MQLs per quartrer
5 new business plus customers per month

TurabG
Contributor

My main OKR for the next year is to help transform the one-person company I recently joined into a small, well-rounded team.

 

Right now, we mainly manage and monitor servers/NMS for a few Wireless Internet Service Providers around the world. But the bigger goal is to expand our focus, to not only handle the tech side but also start offering marketing services to small businesses, especially across the GCC, MENA, and Europe regions.

 

Excited to be a part of this community!

0 Upvotes