Jul 11, 20217:04 PM - edited Aug 12, 202110:18 AM
HubSpot Employee
How can you delight your customers?
To create lasting relationships and to build trust you have to listen to, serve, and follow up with your customers; it’s the best way to learn how to provide the best, personalized experience. Keeping this in mind, what can your business do as a follow-up with its customers after they make a purchasing decision to create a moment of delight?
The great way to create a moment of delight would be to follow-up with a survey to get feedback from them and make them as a weekly news letter subscriper
I think it is always important to look for customer's feedback for upcoming decisions within the company. The Net Promoter Score is a good way to identify how the company can become better in the future.
The first thing to do is making sure the producst fit their needs, and deliver them in time. Follow-up with thank you letter notes by handwritten/ automation email along with personal one question about how their expectation about the product
In case of our business, we can follow up with customers and take their feedback and experience of using Ozone products. Gift them a voucher or a bouquet and ask for future requirements and a reference. I am sure that the customer will be delighted with this kind of follow-up. It will be a differentiator too.
Break the Ice. Just talk to the person get to know them better, be it buisness or personal just get through that barrier and things will be easier. Sometimes situations will cause Stress when starting a conversation but once it has started it becomes easier to create that Trust in customer service.
Understanding the interests of the database built over time and use the insights (shopping behaviour, interests, etc) to offer rewards via a loyalty offering.
Our marketing department always sent customer survey to client after finishing their projects. After receiving client feedback, we will read, note their comments and meeting with management to serve client better in their next projects
By delivering a great customer experience and showing appreciation by a discount or helpful content that may help another problem that needs to be solved.
Automated thank you for becoming a client, providing them further relevant information, insights on a regular base. A survey now and then to track and improve customer delight with a semestrial meeting to have indepth insights in existing and hidden threads and opportunities.
We're now also exploring more empathic events not related to the business but to charity, to have meeting moments with a different prespective, thus learning even more from each other.
One of the things that we do is hand written thank you cards! Of course we also offer a limited lifetime transferrable warranty which makes our clients happy as well!
We try to implement a few things on the back end to ensure our customers are satisfied that will prompt them to tell others about us!