Inbound sales transforms sales to match the way people buy. It's all about meeting prospects where they are and helping them move toward a purchasing decision. Is this different from the way you're used to approaching sales, or have you been doing sales in this way but calling it something else? Leave your thoughts in the comments about how inbound sales is similar to or different from the way you've been doing sales.
Inbound sales feels different from what I’m used to, but in a way that really excites me. I have a background in brokerage and carrier sales, where I worked with shippers and carriers to find solutions that matched their needs. In many ways, that work was similar to inbound sales — I wasn’t just pitching blindly, I was focused on understanding what they were looking for and helping them make the best decision.
I also have experience in logistics and operations leadership, where I focused on problem-solving and relationship building. What stands out to me about inbound sales is how it puts structure and purpose behind this idea of meeting prospects where they are and guiding them through their buying journey. It feels more human and value-driven, and that’s something I’m really looking forward to applying as I grow into tech sales.
Inbound sales is different because it focuses on the buyer’s journey instead of the seller’s goals. It’s about meeting people where they are, understanding their problems, and guiding them to a solution — not just pitching something. It’s less about selling at someone and more about helping them decide for themselves.
In my store, I rarely had to ‘sell’ hard—people came in already curious and feeling connected. Inbound sales feels similar, because the people you connect with are already showing interest.
Inbound sales carries the tacit assumption that the modern day buyer is, generally, more informed and already privy to what various companies have to offer. The role of the inbound salesperson is to bridge the gap and help the buyer identify the areas of need they have to a finer, or more specific, degree.
The inbound salesman will help prospective buyers pinpoint where their knowledge may be lacking, provide insight to remedy that, and steer them in the right direction to achieve a solution that will, ultimately, benefit them.
I believe that inbound sales simply touches the potential customer human feelings and it builds trust more effectively through that. We all enj we deeply prefer to make a decision with ease and satisfaction I believe that inbound sales resonate more deeply with potential customers by appealing to their emotions, building trust more effectively in the process. We all appreciate the attention of a personalized experience and prefer to make decisions with ease and satisfaction.
In essence, inbound sales is a "pull" strategy where interested prospects are drawn to your business, while outbound sales is a "push" strategy where you actively seek out prospects. Both have their place, but the shift in modern buying behavior has made inbound sales increasingly effective due to the empowered, informed customer.
Rightly said. I've been stuck ignoring the tremendous impact of technology as it influences the availability of information and ultimately changes the method with which sales thrived.
I like the consultative approach and opportunity to build relationships and offer true value. As a performance coach of predomoninately sales professionals this is very much in line with my philosophy. Inbound sales is also akin to coaching people.
The difference lies in the intent. Inbound sales is customer-focused and aims to understand the buyer’s unique challenges. With this understanding, the salesperson can educate and guide the buyer toward a solution, all at a pace that matches with the buyer’s own timeline.
To me, Inbound sales focuses on the buyer. It seeks to understand the buyers' problem and connect with them through content that help them understand the problem the more and guide them through deciding the optimum solution
Inbound sales is kind of like tailoring it according to the buyer. It's almost similar to the way I apporach sales or the way I interact with my stakeholders.
To me, to summarise the course, the salesman needs to be like a business consulting for the customer, showing how he will have success with his product with indicators of market, profit, and be helpful in after sales.
I believe that inbound sales, adjusts the purchasing experience in a way that is comfortable and familiar to the customer/consumer and they're guided throughout the buying cycle. Which can be extremely beneficial to the product/service provider since following inbound sales strategy will enhance the reputation of the business and increase customer/consumer retention
To me, what makes inbound sales different is by showing up in the way that is best for the customer. Showing genuine interest in figuring out what they are going through and how you can help them solve it, or pointing them in the right direction.
What really makes inbound sales different is that you're meeting your leads and prospects where they are and using the channels that they use. It's a non-pushy sales methodology.
To me, inbound sales feel like helping someone on the street who’s asking for directions, letting them know if they’re on the right path, and gently correcting them if they’ve misunderstood something, all with the intent to genuinely help.
To me what makes inbound sales different is the fact the buyers are been approached using the modern mechanism to get the perfect results for the business
For me, inbound sales feel like uncovering a hidden superpower in how I sell: I’m still connecting from the heart and sharing what truly helps people, but now I’ve got, extra eyes, automation and buying signals whispering when and how to step in, and I craft exactly the content they need at each stage instead of blasting the same message to everyone.
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