What makes inbound sales different?

[KyleJepson]

Inbound sales transforms sales to match the way people buy. It's all about meeting prospects where they are and helping them move toward a purchasing decision. Is this different from the way you're used to approaching sales, or have you been doing sales in this way but calling it something else? Leave your thoughts in the comments about how inbound sales is similar to or different from the way you've been doing sales.

*To learn more about this, check out the Inbound Sales Fundamentals lesson via HubSpot Academy. 

[DBaker00]

Consultative sales is such a better approach for both buyers and sellers. Really a true win/win strategy

[arzenatangan]

What makes inbound sales different?

It's the desire to help people and make a big impact on their lives by helping them with the product that you're selling. 

[DBaker00]

I really like this approach. It's a prospect-first mentality that allows you to build trust with prospects when you meet them where they are. This trust is a great way to create added value. 

[tjones]

For me, the major difference is pushing vs helping.  Instead of trying to push a product or service on someone, you are listening for a way to help them.  This includes how you structure their buying experience.

It's focusing on what matters to them over what matters to us.  It's the guide, not the sleazy salesperson just trying to close a deal.

That's what makes it different for me personally.

[DBaker00]

"Focusing on what matters to them over what matters to us" -I really like that, Tim. Thanks for sharing.

[pelangindah]

it is my first time learning the subject. I ever heard this phrase but did not understand the difference between this phrase and regular selling activity. Now I know that inbound sales are different from regular sales. It focuses on the buyer's buying experience journey and how to make our product become their solution.

[Alex77]

Inbound sales gives me a new perspective to the approach of sales, where the power lies in the hands of the buyer and our job as a salesman will be more to provide guidance by making the potential client aware of the ways in which his problem can be solved or goal can be reached thanks to the product/service our company provides. And to be doing all of that while providing the potential client with a pleasant, human experience.

[Son13]

An inbound sales is a form  of getting a good relationship to a prospect in which they are going to consider your offerings to them even though they don't need it. It is a strategic way of communicating your company's product/ services for those people who are not familiar with it. 

[JBrundage28]

I knew about the concept of inbound sales, but I didn't know its name. It involves researching your potential buyer, asking the right questions, and being prepared with answers beforehand. Discovering the term "inbound sales" has made me appreciate it as an effective modern sales approach.

[EDavis79]

This approach resonates with the core principles of effective salesmanship, such as building relationships, understanding customer needs, and providing tailored solutions. However, what sets inbound sales apart is its systematic focus on leveraging content, technology, and data to attract, engage, and nurture prospects in a more personalized and efficient manner.

[MGitau]

I've been doing sales this way but glad to know there's a right way to do it.

[TBodurski]

It's all about - Teaching or identifying someone's problem.
Offering solutions, and getting a commitment.  

[DBaker00]

Consultative sales. A real win/win scenario for both the seller and the buyer.

[JHarvey82]

This is not a different way I have been using sales. I have been working on improving my knowledge on inbound sales.

[NFuerst]

What makes inbound sales different from how I've been approaching sales in my position is how it capitalizes on the power of social media for a company. Not only do companies get their names out on social media, but they can answer common questions among potential active buyers. It also doesn't hurt that they could be self-advertising as well, depending on what they post on blogs, LinkedIn, etc. 

[soundarya07]

Inbound sales marks the initial step in fostering connections, commencing from the moment you engage with potential clients, guiding them through the process towards making a buying choice.

[tuckeri]

this seems like the ony way to sell in my opinion. Additionally, the inbound sales process seems like a great sales presentation. As the girls say these days, "you did your big one".

[BFuller3]

I've always considered it the buyers journey, not inbound sales and very familiar with these stages and overall concept.  

[JONeill3]

• Inbound sales is something that I was aware of, but just did not know the name of it. The process of researching your buyer and asking the right questions while knowing all the answeres to their questions since you did research before the meeting or call. I never knew the name to inbound sales but now I do, and I feel like it is a great way of doing sales in the modern day age. 

[KAgres]

It focuses on getting to know your buyers and positioning yourself as someone who knows what they are going through and influences them into buying your product by improving their experience, educating them about the product, and connecting their specific challenges to your product.

[Josedeulalio]

Inbound sales focus on attracting potential customers through valuable content and experiences tailored to their needs, while outbound sales involve reaching out to prospects directly. Inbound sales tend to be more customer-centric, nurturing relationships and providing solutions, whereas outbound sales often rely on cold calls or emails and can feel more intrusive.