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What makes inbound sales different?

KyleJepson
HubSpot Employee
HubSpot Employee

Inbound sales transforms sales to match the way people buy. It's all about meeting prospects where they are and helping them move toward a purchasing decision. Is this different from the way you're used to approaching sales, or have you been doing sales in this way but calling it something else? Leave your thoughts in the comments about how inbound sales is similar to or different from the way you've been doing sales.

 

*To learn more about this, check out the Inbound Sales Fundamentals lesson via HubSpot Academy. 

1,303 Replies 1,303
GilbertoPinto
Participant

I agree with what was expressed in the video that we just saw in the course.

I believe that we should be advisors who help the client to make a decision instead of just being sellers interested in earning a commission.

0 Upvotes
SJoyner
Participant

Inbound Sales relies on data provided by warm / hot leads. It starts with first understanding the customer's needs, uses that information to connect with them and culminates with presenting taylor-made resources that fit their situation so that they can clearly see how your products / services meets their particular goals. Not only is the process data-driven, it also depends on weaving a compelling story as to how, when, where and with what you are going to meet their needs and solve the problem that originally led the buyer to the awareness phase.

0 Upvotes
tatifazzio
Member

Inbound Sales knows the problems they need to solve before the lead even figures out they have a problem. 

0 Upvotes
BrunoSoares
Member

Ok

0 Upvotes
HAdeyemo
Contributor

It is majorly customer focused

BrunoSoares
Member

.

Okwukwe
Member

What makes inbound sales different is that it encourages a customer-focused sales method instead of a product- or solution-focused sales method.

MLoaizaDíaz
Member

the main difference, in my opinion, is that the prospect or buyer already has an interest, already knows briefly what the product may offer. This situation allows to go faster and deepen in attention to buyers.

CCiluveru
Member

Didn't know the term "Inbound sales", but used this type of method in my car sales and gave customised presentations and comparisons to my customers

 

SalesCSR
Participant

Inbound sales is about creating a connection and building trust so that you client will allow you to guide them to the product that works best for them.

0 Upvotes
Fna9
Member

Never thought of the term "inbound sales", but I think this is what I've been doing more or less. Focusing on the buyer's painpoints, rather than convincing them that they "need" what you are selling.

0 Upvotes
Kkmorg17
Member

Inbound sales are different because the whole goal of inbound sales is to provide a human and holistic experience. Today, we find a lot of shopping and sales are done online with a few clicks, inbound sales are about developing a relationship with the customer that you are selling to and understanding how you fit into their solution of their problem. As an inbound salesperson, it is our job not just to lay the product out there for the right customer to find but to research which customers we believe we can help along with finding solutions to customers' problems while developing a relationship with those customers and providing a good customer service experience. 

MarianeBP
Member | Platinum Partner
Member | Platinum Partner

Inbound sales are buyer-centric and not sales-centric.

0 Upvotes
Dan42
Participant

Being able to connect with the client, understand their needs and demonstrate how you can help them grow/what problems you can help them solve, makes inbound sales different. 

0 Upvotes
MinaP
Member

listen to your clients carefully and understand their painpoints and needs, try to see how your products or services can solve their problems

0 Upvotes
LIgbo1
Participant

This course is an expose.  I have been in sales for 11years now but just hearing the word inbound sales from the course even though i have been using some of the strategy.

I remembered telling a fellow sales colleague never to sell any product from their own need to wanting to close a sale but rather selling a proudct from the need of the client

I am so excited doing this course

CBarros
Member

Provide the customer with a helpful and human experience that leads to a buy that satisfies the needs and solves the problem they had in the first place.

SSaenzMora
Participant

Excelent CBarros, I agree with your comment, if the salespeople provide a human experience, the customer solves differents problemas and leads to buy evething  

BAnderson3
Member

Help to get more people in the dream home

0 Upvotes
CalebBaale
Participant

You are right Kyle, Inbound sales strategy help to refine your target customers now with the help of the internet

LDemetrio
Member

Inmy expience with Inbound Sales I always tried in the first moment understand with the lead is qualified. If they are the next part in the conversation is gather information to undertand with is the biggest problem to that lead, what led him to look for a solution. With this informations we make a personalized presentations and show our product to him.

0 Upvotes