Jul 11, 20217:31 PM - edited Aug 12, 202110:22 AM
Inbound Professor
How many stages are in your sales process?
Sales processes vary a lot from industry to industry and even team to team. Do you have a long sales cycle with lots of steps, or is your sales process simple and transactional? Maybe it's somewhere in between. Share the number of steps in your process below. (No need to share any company secrets--just the number will do!)
8 steps - leads can jump certain steps depending on their knowledge and understanding of business, some who are stronger in finance will move quicker than someone stronger in marketing/ sales - people with money will move quicker than someone without. The key is that each segment is needed so the work we need to do as an organization is becoming more apparent after these lessons.
I would say is simple but it is still necesarry to identify better our customers when it comes to leads terms and also there is also space to improve the period of time required from the time the customer is prospect to closing the sale or when the customer becomes a student.
We have 5 steps for the walk ins prospects and 6 steps for the online prospects.
Im helping a client at the moment with building their Entire small business infrastructure
Im currently trying to figure out how to construct the sales process for the business, since they decided to create a new service line (Game Design) for B2B
So far my thought is:
1-Inbound/Outreach
2-identify MQL & SQL
3-Discovery Call (with SQL while MQL is inserted in Workflow)
Here's a thought and some actual steps I included in my process that I'd like to share with everyone and get their feedback.
I added two stages to the process, "Opportunity Cancelled" and "Opportunity Deferred".
"Cancelled" because there have been instances where we didn't lose the deal, but the client cancelled for reasons beyond our control.
"Deferred" because of customer scenarios, they had to push the opportunity back to a later date which again does not represent a lost deal for my team.
This has helped us give us some clarity and some strategy on "lost or stalled" in HubSpot.
For example, with deferred deals, we use it to reset the opportunity and set some required fields, like a new projected close date. We have also reset the weighting to 10% because things can be different, including the opportunity when we meet the customers again.
With "Opportunity Cancelled", we get to capture why it was cancelled by replicating the "Closed Lost Reason" property and crafting our responses based on past responses from clients.
I'd love to get every one feedback on these stages and if you see the benefit in them in your businesses.
I love the idea of Deferred Opportunity! We are a custom Cabinet Shop and we have had clients put their projects on hold due to varying reasons I love that you created a spot for those deals to live while the clients take the time they need to get back to the project. Great job!
Most of the time we don't make the process long to not make tedious for customers.Our prior goal is to make cutomers happy so that we don't give detail explanation counting as we re the experts instead we let them speak .In return we make it brief intersting and efficient pitch that touches only their pain point.Probably goes to five steps of process.
