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How do you prep for presentations?

KyleJepson
HubSpot Employee
HubSpot Employee

After you've found a lead, connected with them, and uncovered their needs, it's time for the big performance: Your sales presentation. How do you get yourself ready? Share your technique in the comments below!

 

*To learn more about this, check out the Delivering Personalized Sales Presentations lesson via HubSpot Academy. 

547 Replies 547
MatthewWachtel
Member

Confirm the buyer's needs/goals they want to achieve. Then I prepare the presentation to show how the product/service can uniquely answer the buyer's needs or goals. I prepare for questions or concerns, expected or not, and position myself as presenting a learning experience. The buyer should be coming out of the presentation better informed and confident otherwise the presentation could/be a failure. 

JAlvarezSr
Member

Each presentation has to be specific to needs of the client. presentation has to be targeted, meaningful and purposeful.know as much as you can about the client and is needs.

MitchSchanke
Participant

1. Confirm my client needs

2. Create list of how my skills/products will assist in fufiling the client's needs

3. Create list of positive outcomes from the client's needs being met

4. Confirm with client the outcome if needs are and are not met

Create the presentation using the data from 1,2,3 and 4

viniciuslamegoo
Participant

Instead of trying to explain your company, your product features, and the deal you have to offer to the buyer, be more careful building your presentation. Don't be predictable and boring. Study all that you have gathered about your prospector's needs and wants to achieve their goals by facing the challenges they are encountering. Represent yourself as a unique solution to solve the prospector's specific needs. Adjust your sale to your buyer's timeline, not yours. Determine when is the right time for them to purchase your service. Focus on when they want to achieve their goals and fit in to help them do it. Get them committed. Advise them through the decision process. Be ready to answer their questions, pros and cons, budgeting, flexibility, options, and suggestions. Also, don't be broad. Focus on showing the buyer what fits their needs and the features they will use the most. If the buyer seems a little reluctant to close the deal, use the 1-10 closing technique which will help the prospector to talk through his pros and cons of signing the with you. If needed, go back to the explore phase to understand what you missed and the prospector's concerns to close the deal. When they are finally ready, ask how and when they will close the deal, so you can start providing your service. Always make your prospectors comfortable working with him to decide whether or not it'll be a good fit for both of you to work together and if you came this far, you know you both will be able to.

Karthy
Participant

Amazing man...!!! Learnt from you!

0 Upvotes
GPommer
Contributor

Absolutely correct.

VAriquez
Member

Prepair presentations that are connected to leads and express yourself as much as possible

0 Upvotes
LBJR
Contributor

Man this is really hard but do not forget to tailor the presentation to said client you make sure its tailored super specific to said client for me the goal is specific information during prep  
All your bases are covered and go over objections that may or may not come up during the presentation BEFORE hand like 3days to a week before if need be. pay attention to all the details during preparation thats how I prep.

0 Upvotes
ETackie
Member

I go through a thorough examination of all the information obtained about the lead both from the initial conversation of external sources. The presentation will be tailored to examine the spicific challenges first with the rest of the product offering as additional information should they so require.

 

 

0 Upvotes
Neiman
Member

I get myself ready for the big performance by going over all of the data and information with the buyer and try and solve the problem for him. 

0 Upvotes
AUdoh
Member

@KyleJepson wrote:

After you've found a lead, connected with them, and uncovered their needs, it's time for the big performance: Your sales presentation. How do you get yourself ready? Share your technique in the comments below!

 

*To learn more about this, check out the Delivering Personalized Sales Presentations lesson via HubSpot Academy. 


Prepare a presentation that suits the particular lead. I will ensure I am not selling but rather focused on helping them to buy. This means I will be more interested in taking them through the product features that suit them and help resolve their challenges

0 Upvotes
JJejelaiye
Participant

Prepare a presentation tailored to the buyer/lead, ensuring I am not selling but rather focused on helping them buy. This means I will be more interested at this stage in taking them through the product features that best suit and help resolve their current challenges. 

0 Upvotes
SCOFF
Participant

I believe that this would be the right time to discuss with them about your advice and display to them best alternitives that can best address their needs.

0 Upvotes
Anshul123
Member

I will help them show the solution to their needs through my product. Ask them to pinpoint specific concerns and solve them

0 Upvotes
MFontelar
Member

I will understand the flow of the presentation and present all the data or information needed wherein both parties will benefit (the prospect and the presenter)

YSivaldayeva
Participant

After the client is qualified as a potential buyer, all his "pains" and the budget are clear, you can proceed to the presentation of the product and then provide a demo product for use, i.e. a pilot project.

0 Upvotes
NEmmanuel8
Member

I and my team will look at the database provided after going through all the questions then decide what's good for the both parties.

0 Upvotes
KAkcatel
Member

I don't have any formal experience with sales yet. But I do feel I have good presenting skills based on my academic career. Here is what I've noticed:

 

I need more focus and attention towards individual presentations. I haven't given a full 15-20 minutes presentation by myself in a long time, and I definitely want to garner some experience there. However, in the several group presentations I've had the pleasure of being a part of, I focus on my task at hand. I master the topic that I've chosen to present to my peers and make sure I know everything about it. Everything. I prep myself for any expected questions I might receive, and most importantly I position my presentation to be that of a learning experience. I want my audience to be able to actually take away something from my presentation and to be better educated when they leave the room, otherwise I've failed.

Gaston_Gil
Participant

I do a recap of all the info I've gathered from our exchanges and look for recurring issues they have brought up, particularly common issues, when I've had contact with more than one person in their company. I check to see the positive and negative things they have mentioned about our products, and build the presentation around what they're more interested in and how we can help solve their main concerns

GPommer
Contributor

We custom build every presentation based on the information, goals and challenges we have discussd with the prospect. We use a live software demo and build the demo account to simulate what the clients account will look like, and demonstrate the workflow and reporting they require.

The presentations starts with a recap of past conversations, and an outline of the agenda for the presentation. As the prsentation progresses we continue to discuss the "Fit" of the solution and confirm the prospect sees value.

The presentation completes witha summary of the solution and confirmation with the buyer that the solution meets their needs, achieves their goals and fits their budget. Details for the proposal are confirmed and a  date for the proposal meeting is set.

0 Upvotes
Agentdelaney
Participant

I use a TIES process, at this point I have a ton of information about them, their challenge, and ultimately the solution.  I like to present where I can tie it back to the discussion, and why this solution is the best for their business.

0 Upvotes