Inbound Sales

HiroyukiOhashi
Member

Hello, study group.

 

My name is Hiroyuki Ohashi, I wanted to introduce myself and engage with the study group. 

 

Be in the study group for sales, and learn further with study group.

 

Have one question i have been trying to learn myself how to build prospect list?

 

How to prioritize them and have well built leads to outreach. 

 

Where to find the leads and build the prospect list?

 

Without using the database website. 

 

Thank you so much.

 

Hiroyuki Ohashi 

3 Replies 3
NKhan23
Member

Hello, study group.

Hello everyone,

I'm NKhan23 and I'm excited to be part of this group.

Thanks. Have a wonderful day.

0 Upvotes
Roynal
Contributor

Hello, study group.

@HiroyukiOhashi  There are 100s of ways to do this. But some important to-do's of list building that I'd recommend

  • Define your ICP - ideal customer profile (no more than 3 profiles). The details you could/should look for
    • Company  size
    • Company type e.g. software, life sciences
    • Department or role of the person e.g. Marketing, Marketing manager
    • Revenue of the company (if relevant)
    • Companies tech stack (if you're a software vendor, this will be important)
    • Companies revenue 
    • Biz model e.g. SaaS, etc
  • Once you get your ICP look for where these people gather e.g.Linkedin, Forum, Trade conferences
  • Make your presence in these forums and have an attractive lead magnet so people show interest
  • Make it easy for them to find out about you and provide more info e.g. email
  • Repeat this process

Without a database approach, this is one above may work. Additionally, you can also go the following marketing routes:

  • SEO to attract traffic to your website
  • SEM and marketing campaigns to drive traffic and see interest
  • Personal presence on social media channels relevant to you, convert followers into prospects
    • Connecting with your followers on more than one channel 
    • Offering your followers a chance to interact with you

These are some approaches that come to my mind. Of these, I am applying some myself.

MiaSrebrnjak
Community Manager
Community Manager

Hello, study group.

Hi @HiroyukiOhashi,

 

welcome to the Community!

I wanted to tag in a couple of other group members to see if they can share their insights on this matter: 

hi @TahaAurangzeb@VLimon98@RMargaretha@Roynal, do you have any advice you can share with us? Thank you!

 

Cheers
Mia, Community Team


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0 Upvotes