Your Inbound Itinerary: Marketing Track (Online) ‌🖥

[kvlschaefer]

 

Are you attending INBOUND from the comfort of your home or holding a watching party with your friends? Are you putting together a must-watch session list? 

INBOUND 2022 will feature sessions focused on helping marketers stay on top of trends, form creative strategies, and grow in innovative ways.

Connect with fellow marketers online in the immersive INBOUND platform. 

Check out these virtual marketing sessions at INBOUND and block your calendar now.

Marketing Rules Of Thumb: "Trust It "Or "Bust It"

Virtual

Marketers hear rules of thumb all the time. Advice like: Keep copy short; Focus on benefits; Feature positive testimonials. Sometimes following this advice helps. But other times, it can actually hurt. Discover when to apply and when to avoid these common guidelines in this lively and informative debate.

How Modern CEOs, Founders, and Revenue Leaders Go-To-Market and Become Leaders in Their Category

Virtual

Most CEOs, founders, and revenue leaders dream of becoming winners in their industry but struggle to scale their business as they grow. Every business as they move from problem to product to platform has to navigate the five valley's of death. In this session, you will discover which valley of death you might be in and how to navigate out of it so you can MOVE forward, confidently.

Take Your Webinars From Boring To Buzz-Worthy

Virtual

Audience expectations for webinars have changed. Are you keeping up? From the initial email invite, to the registration page, to producing the live presentation, to the post-show playbook, marketers must now seek to create moments that set your webinars apart and drive deeper audience engagement and participation.

Do the Right Thing, Not All the Things

Virtual

The challenge for digital marketing leaders and their teams today is not based on limitations in options. It is primarily driven by where their attention and resources should be directed. This debate will drive attention to the challenge of attempting too many tactics in your marketing strategy – and how to focus your attention where it matters most. 

Getting Smart About Smart Content

Virtual

It's time to get beyond "Hi {first.name}" and create experiences that stand out and convert. In this session, we'll explore how you can leverage smart content across Marketing Hub and CMS Hub to make every customer (or potential customer) touchpoint feel like it was created specifically for them.

Ignite Your Brand With Empowerment Over Interruptions

Virtual

Jeff Rosenblum's new book, Exponential, quickly hit the Wall Street Journal Bestseller list. In this session, Jeff shares its lessons, showing how great inspire audiences, enrich communities and energize people through the power of empowerment. 

Why Every Company Needs To Act Like A Media Organization

Virtual

You’re more than a marketer, and it’s time to show it. In this session, you’ll hear why every organization needs to act like a media company and how to deliver experiences that educate, entertain, inform, and convert your audiences.

New Email Marketing Tips: Do This, Not That

Virtual

This fast-paced session will look at key behavioral changes driving the latest tactics and techniques for both B2B and B2C, ensuring you stay ahead of the pack while avoiding the most current marketing pitfalls.

How AI Will Transform The Way Marketers Work

Virtual

Change is coming fast as technology providers work hard to integrate AI into their offerings. Join AI expert and futurist Dale Bertrand for an optimistic take on leveraging your uniquely human traits to thrive in an AI marketing world.

You can view the full Inbound Agenda here.

Check back for more highlights and agendas coming soon! 

If you haven't signed up for your INBOUND pass yet, save your spot and register today.

[Tuco]

great

[kvlschaefer]

Thanks, @Tuco!

What session are you looking forward to most? 🙂 

Best,

Kristen