Your Inbound Itinerary: Marketing Track (In-Person) 🎟
Are you coming to Boston, MA for INBOUND? Have you started putting your marketing agenda together?
INBOUND 2022 will feature sessions focused on helping marketers stay on top of trends, form creative strategies, and grow in innovative ways.
Connect with fellow marketers during networking events, hangouts and more.
Check out these marketing sessions at INBOUND and block your calendar now.
What's Next: The “Seller Free Economy”—And the Future of Sales and Marketing as We Know It
In-Person
Recent studies have shown that over 33% of all buyers would prefer to have a "seller-free" sales experience. For Millennials, this number is even higher. By the end of this session, given by popular INBOUND speaker Marcus Sheridan, you'll receive the takeaways you need so as to be prepared for the massive shift that lies ahead for sales and marketing departments around the globe.
Developing Successful Media Content for B2B: Goals, Team, and Process
In-Person
This session will cover creating "social-first content," goal setting, and the media production process. It is aimed at content marketing leaders focused on growing brand awareness through organic social and building and managing a team that produces social-first content results in better social posts, podcasts, and video series.
How Great Brands Scale SEO: A Behind The Scenes Look
In-Person
Join 20-year SEO expert Dale Bertrand for a step-by-step framework for scaling organic traffic, based on a dozen face-to-face interviews with experienced SEO practitioners who have generated organic traffic at a global scale.
Marketing Against the Grain Live
In-Person
Join hosts of Marketing Against The Grain, Kipp Bodnar, HubSpot CMO & Kieran Flanagan, HubSpot SVP of Marketing for a live episode of Marketing Against the Grain. Kipp & Kieran explore all sorts of topics relating to marketing - you won't want to miss it! This show is part of the growing HubSpot Podcast Network.
4 Tips For A Killer Pillar Page & Content Cluster Strategy
In-Person
In this session on pillar page and content cluster strategy, you'll learn how to easily create the right content around the topics that your business wants to be known for. After this session, you'll have a mental roadmap and template to use to create the right pages, posts, and pillars to create a powerful and effective inbound and content sales/marketing strategy.
What's Next: How To Navigate Marketing Around Search And Social Algorithms
In-Person
New York Times bestselling author, Neil Patel, breaks down how you can beat the search and social platforms, as well as how you can leverage unconventional marketing techniques to beat your competition.
Designing A Personalization Strategy For Your Business
In-Person
In the session, you'll learn how to build and set up a personalized marketing strategy that truly wows your customers - from customizing your website for each visitor, to setting up timely and responsive lead generation campaigns, to delivering a truly custom experience for each member of your audience.
How To Scale Marketing While Growing Revenue 5x In One Year
In-Person
Joining an early-stage startup is equal parts exciting and challenging. In this session, Sarah Breathnach, will share the six-step framework her company used to scale their inbound marketing and grew revenue from 1M-5M ARR in a period of 12 months.
In-Person
What if you could pull easily accessible, true content performance metrics from the very CMS you use to publish that content? This session looks at how the combination of Parse.ly analytics and WordPress VIP is helping a new generation of data-driven marketers make better decisions about what content to create and understand its business impact.
You can view the full Inbound Agenda here.
Check back for more highlights and agendas coming soon!
If you haven't signed up for your INBOUND pass yet, save your spot and register today.
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