Your Inbound Itinerary: Community Track (Virtual) 🙌‌

[kvlschaefer]

 

Are you attending INBOUND from the comfort of your home or holding a watching party with your community members or team? Do you have a must-watch list of community-centric sessions?

INBOUND 2022 will feature sessions focused on helping community teams and leaders form growth-driven strategies, bring unique value to their communities, and design human-centered experiences.

Connect with fellow community professionals during networking events, hangouts, and more.

Check out these community sessions at INBOUND and block your calendar now.

Marketing Rules Of Thumb: "Trust It "Or "Bust It"

Virtual

Marketers hear rules of thumb all the time. Advice like: Keep copy short; Focus on benefits; Feature positive testimonials. Sometimes following this advice helps. But other times, it can actually hurt. Discover when to apply and when to avoid these common guidelines in this lively and informative debate.

Take Your Webinars From Boring To Buzz-Worthy

Virtual

Audience expectations for webinars have changed. Are you keeping up? From the initial email invite, to the registration page, to producing the live presentation, to the post-show playbook, marketers must now seek to create moments that set your webinars apart and drive deeper audience engagement and participation.

Do the Right Thing, Not All the Things

Virtual

The challenge for digital marketing leaders and their teams today is not based on limitations in options. It is primarily driven by where their attention and resources should be directed. This debate will drive attention to the challenge of attempting too many tactics in your marketing strategy – and how to focus your attention where it matters most. 

Ignite Your Brand With Empowerment Over Interruptions

Virtual

Jeff Rosenblum's new book, Exponential, quickly hit the Wall Street Journal Bestseller list. In this session, Jeff shares its lessons, showing how great inspire audiences, enrich communities and energize people through the power of empowerment. 

The Rise Of User Communities

Virtual

Software is no longer being sold, it’s adopted. For a modern software organization, user communities hold the keys to growth and a sustained long-term competitive advantage. In order to compete and thrive in this new user-centric, networked, and digital world, GTM teams need to go through a digital transformation of their own - both in the technology stack, and operationally. 

Transforming Our Deepest Vulnerabilities Into An Abiding Community

Virtual

A fireside chat inviting us to transform our individual joys and griefs into a deep, abiding community that celebrates and fights for one another, from the nonprofit founder and NYT bestselling author who's empowered millions of readers.

New Email Marketing Tips: Do This, Not That

Virtual

This fast-paced session will look at key behavioral changes driving the latest tactics and techniques for both B2B and B2C, ensuring you stay ahead of the pack while avoiding the most current marketing pitfalls.

Community Building 101: What Web3 Can Teach Us About The Next Evolution Of Social

Virtual

The recent emergence of Web3 and NFT projects has shown that funneling your audience into Micro Communities can be a more meaningful way to drive engagement with prospects and customers. These communities take shape in Discord, Slack, Facebook Groups. What can we learn about the emerging community trends in Web 3? How can we apply these ideas to our social strategy today?

How AI Will Transform The Way Marketers Work

Virtual

Change is coming fast as technology providers work hard to integrate AI into their offerings. Join AI expert and futurist Dale Bertrand for an optimistic take on leveraging your uniquely human traits to thrive in an AI marketing world. 

You can view the full Inbound Agenda here.

Check back for more highlights and agendas coming soon! 

If you haven't signed up for your INBOUND pass yet, save your spot and register today.

[Jnix284]

I vaguely remember in 2020 we could create our schedule for virtual events online, but I don't remember how it worked last year. Will it be possible to build our agenda online or is it better to find all the events now and add to our calendars?

[kvlschaefer]

Hi @Jnix284,

Happy Friday!  That's a great question 🙂 

You will be able to build an agenda on the Inbound app very soon! 

The INBOUND 2022 App is available for Download from the Apple Store (iOS users) or Google Play Store (Android users). 

The app download links will not become active until just before the event. The app opens to VIP pass holders on August 23. The app opens to GA pass holders, sponsors, speakers, and HubSpotters on August 25. 

Here are the FAQs on the app, including a guide on how to build an agenda 😄 

Hope this helps! 

Best,

Kristen

[Jnix284]

Thanks @kvlschaefer so exciting! 🎉 Appreciate the links, bookmarking this now. 🤓