What social channels are you currently using?

[JorieMunroe]

As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the needs of your target audience and where they tend to spend their time. With that in mind, which social channels are you currently using and why?

*To learn more about this, check out the Understanding Social Media in HubSpot lesson via HubSpot Academy. 

[MGlenn]

LinkedIn mostly

[Leadmagnet]

Yes, LinkedIn is very effective especially in b2b

[aagg]

Our business is B2B focused And requires more strategic social media efforts. We are using linked in, Facebook and our website. I am curious to see the benefits from using platforms such as Twitter.

[KKamlager]

LinkedIn and twitter

[Beau_W]

Facebook: our audiences love conversation

Insta: our business owns a farm, so there's lots of opportunity to share beatiful images

LinkedIn: to market to professionals who sell our products 

[Yorja]

Our main channel is Instagram, where our international audience is. We also use Facebook , mainly for the local art community, and Youtube.

[RocioMote]

Facebook, twitter, instagram, linkedin y en ocasiones tiktok 

[Leadmagnet]

Yes, and especially LinkedIn helps us in B2B

[BRiback]

I believe paid investments in social media, maybe other than Linkedin B2B initiatives, is useless. Organic growth, leveraging content is the name of the game.

[SKrause]

Just LinkedIn and Twitter in our industry

[BWeinstein1]

For B2B marketing I stick to LinkedIn, but for B2C, I use a variety of platforms, depending on the content consumption of my preferred buyers. 

[ESingletary]

Primarily Instagram, Facebook, Twitter, and LinkedIn

[LuisBollinger]

We provide software with focus on the enterprise market (B2B).
That's why we use...

• Linkedin + Linkedin Campaign Manager
• Facebook
• Twitter

[WDouglas]

Facebook, LinkedIn, Twitter and some Instagram

[Leadmagnet]

Yes, and especially LinkedIn is very effective in b2b

[MandyS]

Linkedin, Instagram, Facebook, &Twitter.

[JT20]

LinkedIn , Instagram and facebook. Maybe twitter still unsure on that one. 

[MBouwmeester]

Most of the social media platforms, a new addition to this is TikTok.

[DSchramm]

We use LinkedIn, FB, IG and Twitter. We have a great social media specialist who manages our social posts.

[MTelepneff]

Primarily LinkedIn via the LI Campaign Manager integrated with our HubSpot Website

[BFendrich]

Mainly LinkedIn and Facebook