What social channels are you currently using?

[JorieMunroe]

As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the needs of your target audience and where they tend to spend their time. With that in mind, which social channels are you currently using and why?

*To learn more about this, check out the Understanding Social Media in HubSpot lesson via HubSpot Academy. 

[JenMalins]

We use Facebook, LinkedIn and Instagram. While our FB and LI posts often feature our blog posts, industry news, and tips, our IG account includes new employee introductions and personal snapshots of employees doing things they love, like traveling.

[AprilDMiller]

We use Facebook, LinkedIn, Twitter, and Instagram. 

[MGlenn]

LinkedIn mostly

[Leadmagnet]

Yes, LinkedIn is very effective especially in b2b

[aagg]

Our business is B2B focused And requires more strategic social media efforts. We are using linked in, Facebook and our website. I am curious to see the benefits from using platforms such as Twitter.

[KKamlager]

LinkedIn and twitter

[Beau_W]

Facebook: our audiences love conversation

Insta: our business owns a farm, so there's lots of opportunity to share beatiful images

LinkedIn: to market to professionals who sell our products 

[Yorja]

Our main channel is Instagram, where our international audience is. We also use Facebook , mainly for the local art community, and Youtube.

[RocioMote]

Facebook, twitter, instagram, linkedin y en ocasiones tiktok 

[Leadmagnet]

Yes, and especially LinkedIn helps us in B2B

[BRiback]

I believe paid investments in social media, maybe other than Linkedin B2B initiatives, is useless. Organic growth, leveraging content is the name of the game.

[SKrause]

Just LinkedIn and Twitter in our industry

[BWeinstein1]

For B2B marketing I stick to LinkedIn, but for B2C, I use a variety of platforms, depending on the content consumption of my preferred buyers. 

[ESingletary]

Primarily Instagram, Facebook, Twitter, and LinkedIn

[LuisBollinger]

We provide software with focus on the enterprise market (B2B).
That's why we use...

• Linkedin + Linkedin Campaign Manager
• Facebook
• Twitter

[WDouglas]

Facebook, LinkedIn, Twitter and some Instagram

[Leadmagnet]

Yes, and especially LinkedIn is very effective in b2b

[MandyS]

Linkedin, Instagram, Facebook, &Twitter.

[JT20]

LinkedIn , Instagram and facebook. Maybe twitter still unsure on that one. 

[MBouwmeester]

Most of the social media platforms, a new addition to this is TikTok.

[DSchramm]

We use LinkedIn, FB, IG and Twitter. We have a great social media specialist who manages our social posts.