HubSpot Marketing

JorieMunroe
Inbound Professor
Inbound Professor

Share your favorite form examples!

Without forms, marketers would have a tough time obtaining information on potential customers and tracking data regarding purchases, customer feedback, new leads, and survey responses. In a highly digital world, it’s hard to think of a successful business that doesn’t have at least one web form on its site.

 

Here’s an example of one of my favorite forms in the wild: Grubhub.

 

Grubhub uses a pop-up sign-up form, which eliminates distractions by darkening the background to bring the form into focus. Leads are asked for just three pieces of information that they can either fill out manually or automatically using their Facebook or Google account.

 

The key takeaway? Grubhub knows how to create an efficient and easy experience for its visitors.

 

What businesses do you think do a great job at getting visitors to sign up or Live their forms? What best practices do they employ? Share your experiences below!

 

*To learn more about this, check out the Creating Forms in HubSpot lesson via HubSpot Academy. 

498 Replies 498
JuliaTong
Contributor

Share your favorite form examples!

Simple forms with a minimalistic design are not overwhelming and easier for our customers to digest, hence a higher possibilliity of them to fill out the form.

AhmedHasanHafiz
Participant

Share your favorite form examples!

Hootsuite 

0 Upvotes
kkashiva
Participant

Share your favorite form examples!

Here's one that I made for a webinar landing page for my previous employers
https://www.merkle.com/in/preparing-for-ad-ecosystem-changes-ep-3

0 Upvotes
VS24
Member

Share your favorite form examples!

Starbucks and Hulu

0 Upvotes
AKhan397
Contributor

Share your favorite form examples!

Hootsuite

0 Upvotes
MichaelJ11
Participant

Share your favorite form examples!

Amazon, REDVANLY

0 Upvotes
KRodriguez3
Member

Share your favorite form examples!

Amazon, Doordash and any streaming service like Netflix or Hulu.

0 Upvotes
WaidJ
Member

Share your favorite form examples!

Amazon.  

0 Upvotes
PSchuh
Member

Share your favorite form examples!

Amazon

0 Upvotes
SHalsema
Member

Share your favorite form examples!

Old Navy - Big /takes up a lot of space, nice balance of imagry, text, and whitespace, not too much copy but enough to understand the CTA

NMelnyk5
Member

Share your favorite form examples!

Siemens

Amazon

0 Upvotes
JKoh
Member

Share your favorite form examples!

Amazon sign-up form. It's a simple and short question form.

0 Upvotes
Emildeca1
Member

Share your favorite form examples!

Dominos 

Rappi

GrubHub

This is because I like to eat! And I interact with these types of forms online as I order out a lot.

0 Upvotes
Atbtk
Member

Share your favorite form examples!

In my opinion, the best ones are the ones that are simpler, clearer and takes no more than 3 mins to respond. 🙂

0 Upvotes
CDlugosz
Participant

Share your favorite form examples!

as a designer, i have always found it best when form fields are simply GIANT.  bigger equals more foolproof, somehow.

0 Upvotes
LZarzur
Member

Share your favorite form examples!

Amazon

0 Upvotes
AGoertzen
Contributor

Share your favorite form examples!

Instacart

0 Upvotes
CKeeler3
Member

Share your favorite form examples!

pre populated forms or forms that connect with chrome so there is less information to put in

Blockcaddy
Participant

Share your favorite form examples!

Hulu!

0 Upvotes
DKennedy91
Member

Share your favorite form examples!

Shein

0 Upvotes
KPanchal
Participant

Share your favorite form examples!

Groupon! 

0 Upvotes