HubSpot Marketing

JorieMunroe
Inbound Professor
Inbound Professor

CTA Copywriting Tips

As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign.

 

Below are a few examples of the types of CTAs you might use in marketing materials:

  • Try for free. Nearly every company website has a free trial offer today. Each of them are CTAs of this variety, and they allow people to demo a product before deciding if it's worth the cost to them.
  • Learn more. Sometimes, all you want is to give your potential customers a little more information so they're prepared to buy something. That's what this CTA is for.
  • Join us. Do you manage an online community? Is your product built on collaboration between users? You might find yourself placing "join us" CTA somewhere on your website.

What are your favorite phrases to use when pointing to different products or content offers?

 

*To learn more about this, check out the Creating Calls-to-Action in HubSpot lesson via HubSpot Academy. 

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AForer
Participant

CTA Copywriting Tips

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CLambert4
Member

CTA Copywriting Tips

Short questions, like 'Interested?' following text on the product / service

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KMontshiwa
Participant

CTA Copywriting Tips

My favorites are: sign up now, find out more, download now, claim offer today/now.

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APenny
Participant

CTA Copywriting Tips

Dont miss this!

UIngar
Member

CTA Copywriting Tips

It is important for business to provide promotions so new coustomers can be introduced into the company. The best CTA I have used multiple times for different organizations is Try for free, I find the free membership/trial very useful when choosing a product or trusiting a company. The free incentivizes coustomers to try thier product at no cost for a termorary time whcih usually follows up with other promotions, and I am more likley to purchase teh service. Also the buy-on-get-one-free option is also a very good tactic when shopping as the other product is free giving no cost. 

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RCovey
Member

CTA Copywriting Tips

Join the revolution 

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DTraphagen
Member

CTA Copywriting Tips

download now. Learn more.

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MHarrison6
Member

CTA Copywriting Tips

Start your free Trial 

 

Start Now

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BChamberlain
Contributor

CTA Copywriting Tips

Take me to my free...!

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KGlover2
Member

CTA Copywriting Tips

We would love to hear your feed back.

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JoshP
Participant

CTA Copywriting Tips

Start your free trial now!

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RMohamed5
Member

CTA Copywriting Tips

Connect with us, Find out, Explore this

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Fran_10
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CTA Copywriting Tips

Don't miss out 

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LucyWlodarczyk
Participant | Platinum Partner
Participant | Platinum Partner

CTA Copywriting Tips

With my scientific audience: 

Learn more

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JDonoghue
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CTA Copywriting Tips

Make your Profile Page stand out

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NCT-Nick
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CTA Copywriting Tips

Claim Free Offer Now! 

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EHammis
Contributor

CTA Copywriting Tips

Start Free Trial Today

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JBaker26
Member | Partner
Member | Partner

CTA Copywriting Tips

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VrrutikaBorkar
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CTA Copywriting Tips

1. More details contact us

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MPetrola
Contributor

CTA Copywriting Tips

Thanks!

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SHossain86
Participant

CTA Copywriting Tips

Uniquness is important

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